Digital Luxury

LUXONOMY CONFIDENTIAL™ — Luxury ecommerce discovers the anti-Amazon model: 4% of customers generate 40% of Mytheresa sales while scale destroys its competitors
Immersive Commerce Redefines Luxury: The Rise of AR Try-On and Artificial Intelligence as the New Conversion Standard
AI Commerce: the invisible architecture redefining luxury
Rolex and the control of the secondary market: luxury enters the era of total traceability
Prestige Beauty Expands Its Reach: Bobbi Brown Enters Amazon Premium Beauty and Reshapes Selective Distribution
Ferrari enters the era of tokenized luxury with the launch of the “Ferrari 499P Token” in partnership with Conio
Roblox and Shopify Merge Digital and Physical Luxury Commerce
LUXONOMY Report: Influencers vs. Brand Owners – A Question of Credibility
The Future of Luxury: What the Industry Will Look Like in 2030 and 2050
Luxonomy University launches the new edition of the MBA in Luxury Management starting on September 15, 2025
New Strategic Markets for Luxury Fashion Brands (2025–2030)
The Future of Luxury 2030: New Markets, New Clients, New Rules
Hermès sells without selling itself
Impact of Trump’s Presidency on the Global Luxury Market: Analysis of Geopolitical and Economic Consequences
SOCIAL MEDIA MARKETING STRATEGIES FOR LUXURY BRANDS
Report: Emerging Markets in the Luxury Sector for 2025
Key Metrics for E-Commerce Success
Effective E-Commerce Strategies for Customer Acquisition
Luxury Meets TikTok: Strategies for Engagement
Report: Top Luxury Brands in Online Sales in 2024
Understanding Generation Alpha: Luxury Marketing Strategies
Report on Influencer Marketing in the Luxury Sector in China
Study: How to Design a Brand’s Digital Luxury Strategy Without Losing Exclusivity
Manual to Sell More and Better Luxury Online
Report: Accessing New Generations of Luxury Consumers
Measuring a User’s Influence on TikTok
Report: Online Luxury Trade from 2018 to 2024, from 27 to 80 billion
Influence: These are the 9 most valuable people for luxury brands and we analyze why
Luxury is not wasted: 5 websites to buy second-hand luxury
Why should I create a TikTok account if I work in the luxury sector and what can I do with it?
The implosion of luxury e-commerce
Exclusive Social Networks for Luxury Clients: Digital Platforms for the Elite
Protocol for Mobile Usage: Navigating Modernity with Courtesy
10 brands that have successfully adapted to Digital Luxury
The best mobile applications for Luxury
Louis Vuitton launches Louis Vuitton [Extended], its first podcast, for a deep dive to the heart of the Maison