History of Luxury

History of TAG Heuer: An Iconic Brand in Swiss Watchmaking

TAG Heuer, founded in 1860 by Edouard Heuer, has been an innovative force in Swiss watchmaking, revolutionizing the industry with inventions like the oscillating pinion in 1887. A striking moment in its history was when the brand’s “Autavia” chronograph accompanied John Glenn on his orbital flight in 1962, highlighting the precision of its watches in space exploration. Since its acquisition by the TAG group in 1985, the brand has combined tradition with cutting-edge technology, solidifying its status as a global icon in the world of watchmaking.

The Origin of the Gabardine: The Legacy of Thomas Burberry and Its Impact on Fashion

did you know that… Thomas Burberry’s invention of the gabardine in 1879 revolutionized the fashion industry, creating a fabric that combined water resistance with breathability and comfort.

The History of Polo Ralph Lauren: From a Tie to a Global Empire

The history of Polo Ralph Lauren is a narrative of innovation, perseverance, and vision. From a small collection of ties to becoming one of the most influential luxury brands in the world.

LEXUS (Luxury Export United States), the origin

Lexus, the luxury car brand known for its sophistication, performance, and reliability, has a fascinating…

History of Luxury: Valentino

Valentino is one of the classic brands that you immediately associate with Italian fashion and…

History of Luxury: Armani

Whether it’s t-shirts, sunglasses or jeans; Virtually every luxury fan knows Armani. This Italian brand…

History of Luxury: Cavalli

Whether it’s Roberto Cavalli, Just Cavalli, Class Cavalli, or Roberto Cavalli Home, all these brands…

History of Luxury: Ferragamo

Ferragamo is best known for the brand’s unique belts, but the Italian luxury brand stands…

Discover the Origin and Evolution of Luxury in the New Book “History of Luxury,” now available on Amazon

In a world where luxury is intertwined with cultural identity and social status, a new…

History and Evolution of Champagne as a Symbol of Luxury

Champagne, from its origins in the French vineyards to its status as a global luxury…

History of Luxury: Celine

The history of the luxury brand Celine dates back to 1945 when Céline Vipiana founded…

Between Opulence and Art: Roman Banquets and their Influence on Modern Gastronomy

The Roman legacy in terms of luxury has left a lasting mark on Western culture.…

History of Luxury: Alexander McQueen

Alexander McQueen is considered one of the most revolutionary and influential fashion brands of the…

Epicureanism and Luxury: A Millennia-Old Link

Luxury, as a socio-cultural phenomenon, has undergone numerous transformations throughout history. Although it is often…

Egypt: The Gold of the Gods

The ancient Egypt was a civilisation that was renowned for its rich culture and its…

The Roman Baths as Inspiration for Today’s Luxury Wellness Centres

The study of the History of Luxury facilitates our understanding of its current meaning and…

Armani: The Epic Journey of a Brand that Redefined Luxury and Fashion

The story of Armani is a tale of audacity, innovation, and exquisite taste, all narrated…

Luxury as the Great Patron and Precursor of Innovation throughout History

Luxury, more than a mere indicator of wealth and ostentation, has been a fundamental instrument…

History of Luxury: Tiffany

Founded in 1837, Tiffany & Co. has evolved from a modest establishment on Broadway, New…

History of Luxury: Louis Vuitton, the Most Iconic Brand

Louis Vuitton was a luxury brand founded in 1854 by French designer Louis Vuitton. Born…