Breaking News

Creating a unique brand experience in luxury

In the competitive world of luxury, brands must strive to create unique experiences for their…

Fundamental Principles of “Quiet Luxury”

Everyone is talking about “Quiet Luxury” and we have already written several articles about it.…

Luxury with Conscience: Luxury Brands Redefining Solidarity in the 21st Century

Luxury and Solidarity may seem polar opposite concepts at first glance. While one focuses on…

The Shadow of Political Uncertainty: Influence on Luxury Tourism in Spain

Spain, known for its rich cultural, architectural, and gastronomic heritage, has long been a preferred…

Flâneurs: Strollers of the Silent Luxury Tourism

The term “flâneur” is deeply ingrained in French culture, especially in the history of 19th-century…

Louis Vuitton teams up with rugby legend Dan Carter for first Malle Vestiaire trunk

To celebrate the inspiring career of New Zealand rugby legend Dan Carter, Louis Vuitton artisans have created…

To respond to unstoppable growth, the Spanish firm SILBON relocates to new premises spanning over 12,000m^2.

Silbon reinforces its leadership and commitment to Córdoba (Spain) by announcing its recent relocation to…

Loro Piana and Juventus Football Club renew their partnership for the third consecutive football season

Italian Maison Loro Piana has renewed its partnership with the celebrated Juventus Football Club of Turin, which…

Investing in luxury handbags: more profitable than the property sector

[lwptoc title=”Contents” toggle=”0″ colorScheme=”inherit”] It’s not uncommon to see Chiara Ferragni’s wardrobe featuring some of…

Goodbye Casual, Hello Formal! The Resurgence of the Suit and Tie in Men’s Fashion

In the last decade, men’s fashion has undergone a drastic change. The casual and athleisure…

International Red Card to Machism in Spain! Economic and Tourism Repercussions

[lwptoc title=”Contents” toggle=”0″ colorScheme=”inherit”] The gender equality is a key issue in our current society,…

The Renaissance of Custom Tailoring and the 21st Century Gentleman

[lwptoc title=”Contents” toggle=”0″ colorScheme=”inherit”] The resurgence of custom tailoring reflects a shift in the values…

The Ultra Luxury: a dive into the pinnacle of exclusivity

[lwptoc title=”Contents” toggle=”0″ colorScheme=”inherit”] In a society where distinction and exclusivity are increasingly valued, the…

YOLO: The Mantra of “Youthful Luxury” in a World of economic austerity

The digital revolution has left an indelible mark on various sectors of the economy and…

Luxury Treasures: Uncovering the Secrets of Baby Boomer Consumers

Which innovative luxury brand would dedicate part of its valuable time or communication strategy to…

Kering buys 30% of Valentino

The prestigious French conglomerate Kering, in its efforts to revive sales figures for its flagship…

The Unparalleled Heritage Transfer of an Era: an unprecedented generational change

[lwptoc title=”Contents” toggle=”0″ colorScheme=”inherit”] During the next two decades, the world will experience what is…

From Luxury as a Status Symbol to Luxury as a Form of Self-Development: A Cultural Shift in the Perception of Luxury in the 21st Century

[lwptoc title=”Contents” toggle=”0″ colorScheme=”inherit”] The notion of luxury has undergone a fundamental transformation from the…

Analysis of the economic impact of ‘Barbie, The Movie’

The movie Barbie has had a significant economic impact both globally and locally. The film,…

The Global Luxury Market: Growth Projections of up to 12% in 2023

In the kaleidoscope of the global market, the luxury segment has always shone on its…

Richard Dickson, former head of Barbie, new CEO of GAP

Richard Dickson, former head of Barbie, astounded the world with his remarkable impact on Mattel.…

Customer Relationship Management (CRM) in luxury fashion brand marketing

The first thing I was taught when I started working in marketing for a well-known…

LVMH, Premium Partner of the Paris 2024 Olympic Games

With the Paris 2024 Olympic and Paralympic Games set to begin exactly a year from…

Quiet Luxury: The Definitive Guide

In today’s busy world, where ostentatious splurging seems to be the norm, a new paradigm…

Pioneers of Quiet Luxury: Visionaries Reinventing the Concept of Luxury

In the vast and ever-changing luxury industry, a series of visionaries are emerging who, instead…

A Game of Thrones in Fashion: Gucci CEO Steps Down from Kering Group

The Fashion World at the Cusp of a Major Shift. In an unforeseen move that…

Luxury Influencers: How to Measure Their Effectiveness

We are unquestionably in the era of influencers. Their ubiquitous presence on social media platforms…

Jane Birkin: A Fashion Legend, Her Signature Hermès, and Her Unforgettable Legacy

Jane Birkin, the undisputed icon of non-traditional French chic, and the muse who inspired one…

The Economic Impact of Messi’s Arrival in the City of Miami

The signing of Lionel Messi, the acclaimed Argentinian footballer, by Inter Miami, has unleashed a…

Carlos Alcaraz’s Success at Wimbledon: A Winning Stroke for Louis Vuitton

On 29th June, we reported the news that Louis Vuitton taps tennis star Carlos Alcaraz…

From Opulence to Authenticity: The Transformation of Luxury from the 20th Century to the 21st Century

The concept of luxury has undergone a monumental change in recent decades. Throughout the 20th…

What will luxury be like for the Alpha Generation?

[lwptoc title=”Contents” toggle=”0″ colorScheme=”inherit” backgroundColor=”” linkColor=”” hoverLinkColor=”” visitedLinkColor=””] Introduction In an ever-changing world, the definition…

Louis Vuitton Taps Tennis Star Carlos Alcaraz as Latest Ambassador

Carlos Alcaraz, the world’s top-ranked men’s tennis player, has been named Louis Vuitton’s newest ambassador,…

Silbon diversifies and enters the Multibrand channel hand in hand with Vestibilidad

The fashion brand from Cordoba, SPAIN, Silbon, one of the rising retail firms in Spain,…

The Most Valuable Luxury Brands in the World in 2023

Luxury brands are synonymous with exclusivity, quality, and prestige. Their products have become true icons…