With the Red Carpet Collection, Chopard yearly reaches peak creativity in the jewellery Arts



Editor at LUXONOMY™ Group
With the Red Carpet Collection, Chopard yearly reaches peak creativity in the jewellery Arts. For the 76th Cannes Festival, held from May 16th to 27th, Caroline Scheufele has designed no less than 76 Haute Joaillerie masterpieces, imbued with the theme of ‘Art’. After cinema was the focus of the 2022 collection, the Maison’s Artistic Director extends the inspiration behind the 2023 Red Carpet Collection to the Seven Arts. Architecture, sculpture, painting, music, literature, dance and cinema: all the nobles forms of human genius will be celebrated through fascinating works reflecting Caroline Scheufele’s boundless curiosity. The prominent place she occupies in the creative world, her prolific travels and the artists she encounters continually hone her vision and open up vast realms of inspiration that she brilliantly reinterprets through these treasures.
A kaleidoscope of inspiration
A flair for perceiving and capturing details. The ability to glean – from architecture, museums, galleries, conversations, nature or starry nights – a range of fragments contributing to the essence of a creation. Therein lies the talent of Caroline Scheufele, who is able to embrace all the beauty of the world to assemble the wherewithal to shape the Haute Joaillerie collections she boldly designs for Chopard. Mingling the Artistic Director’s creativity with age-old jewellery-making expertise passed down from generation to generation in the Chopard workshops, the Red Carpet Collection brings a whole range of emotions to the red carpet.
Creative spirit
Caroline Scheufele draws inspiration from her travels, which she jots down in her travel diaries. It is the curiosity inherent in her approach to the world that fosters her creativity. Architecture, sculpture, painting, literature, dance, music or cinema: any detail is enough to spark her dreams of splendid adornments. Witness this incredible ring whose over 127-carat central yellow sapphire is supported by a group of antique-style sculptures carved in gold on a shank set with brilliant-cut diamonds. Not to mention this stunning necklace featuring diamond and sapphire feathers skilfully crafted to form gossamer-light volutes, an ode to literature and a tribute to authors. Dance is represented by a necklace and matching pair of earrings featuring diamond corollas gracefully evoking the dainty flutter of ballerinas’ tutus. A briolette-cut diamond choker celebrates music with its rows of gems tracing the lines of a musical score. The play on colour in a butterfly ring, an insect often depicted in the decorative arts to symbolise the ephemeral nature of life, appears to recall the play on colours and forms mastered by painters. Architecture is interpreted through an elegant tanzanite necklace distinguished by its clean-cut symmetry and carefully studied proportions. Finally, how could one imagine a celebration of the seven Arts without placing cinema at the heart of the creation? Caroline Scheufele has thus chosen a moon pendant, subtly hinting at the darkness without which it is impossible to fully immerse oneself in the emotions of a feature film.
A fervent devotee of precious stones, Caroline Scheufele consistently makes a point of honour of respecting Nature, the first artisan of all, while working exclusively with the most exceptional gems. From discoveries made around the globe, Caroline Scheufele discerns the treasures to which her imagination gives birth. Chopard’s workshops have become the gold standard on the Haute Joaillerie scene in terms of expertise and their selective approach to precious stones. These are the exceptional gems that bring unique vibrancy to this Red Carpet Collection with their colour, volume, transparency and unmistakable aura.
Jewellery Arts: between research and tradition
Annually creating an Haute Joaillerie collection featuring the exact number of jewellery masterpieces matching the latest edition of the Festival represents an incredible challenge that is masterfully met each year by Chopard. Each piece of jewellery in the Red Carpet Collection thus highlights the talent and expertise of the Maison’s Artisans. To express Caroline Scheufele’s creative spirit, they explore the ultimate in innovation: from employing new materials such as titanium to using novel stone-cutting techniques. From design to volumes, from gold craftsmanship to precious stone mastery, these gifted Artisans combine their talents in giving life to this collection. It symbolises the quintessence of classic jewellery-making know-how and carefully preserved tradition, nurtured by a fresh eye and a truly avant-garde spirit. One-of-a-kind models imbued with exceptional history and spirit come into being, borne by the fertile impetus of Caroline Scheufele’s chosen affinities with the world of the Arts.
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Editor at LUXONOMY™ Group