Study: Gastronomy as a Key Element in Luxury Tourism
Gastronomy has evolved beyond being a simple culinary experience to become a key component of luxury tourism. High-net-worth travelers seek unique and personalized experiences where food is not just a complement but the main reason for choosing a destination.
Luxury tourists spend an average of €1,500 on exclusive gastronomic experiences, representing nearly 30% of their total travel expenditure. In some destinations, such as Tokyo or Paris, this spending can exceed €2,000 per experience.
The combination of exclusivity, creativity, and authenticity in gastronomy attracts a market segment willing to pay for experiences that blend culinary art, tradition, and modernity. This study delves into trends, success factors, standout cases, and opportunities to strengthen gastronomy’s role in luxury tourism, while also analyzing the challenges this ever-evolving industry faces.
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