Report: India, the New Epicenter of Global Luxury


Pablo Gutiérrez-Ravé Villalón
president LUXONOMY™ Group
Contents
- Introduction
- Economic Growth and Demographic Potential of India
- 2.1. Generational Wealth: The New Elites and High-Impact Entrepreneurs
- 2.2. Accelerated Urbanization and Expansion of High-Consumption Cities
- Transformation in Consumption Habits and Cultural Shift towards Luxury
- 3.1. Deep Changes in Luxury Consumption Mindset
- 3.2. The E-commerce Revolution and Luxury Accessibility
- Government Policies for Market Promotion and International Liberalization
- 4.1. Removal of Barriers and Stimulus for Foreign Brands
- 4.2. Modernization of Infrastructure and Attraction of Foreign Investment
- China-India Comparison: Differences in Economic and Political Contexts
- 5.1. Diversification as an Adaptation Strategy for Global Brands
- Experiential Luxury Growth and Personalization for the Indian Consumer
- 6.1. Adoption of Cultural and Experiential Personalization Strategies
- Social Media, Influencers, and Bollywood as Catalysts for Luxury in India
- Conclusions
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