Dior: the Chiffre Rouge collection

Twenty years after its first launch, the Chiffre Rouge collection is born enjoying a renaissance, reinvented through eight new models featuring some of the House’s most iconic codes; details chosen for their elegance and couture aesthetic.

Between tradition and metamorphosis, the bold singularity of this exceptional watch is reaffirmed by its architectural asymmetry – the case revealing a subtly enlarged and tapered side –, its red crown and matching hands swirl in a mesmerizing ballet. The˝color of life˝ in the words of the founding-couturier, a hue of the most intense character, is a unique signature.