From the very beginning it has been the perfume of love, sensuality and audacity, the couture scent par excellence. Today, Miss Dior undergoes a new revolution. Paired with looks designed by Maria Grazia Chiuri, it gains in character in an Eau de Parfumreworked by François Demachy, and embodied by Natalie Portman in this whole new campaign.
“Prove it!” parries Natalie Portman to the man who declares his love. In this new campaign, shot between Paris and Los Angeles by Emmanuel Cossu, the director of videos for Asap Rocky and Gesaffelstein, the actress and muse embodies with a striking authenticity all that a woman can accomplish through passion, the whole spectrum of emotions she’s ready to live, from the most ecstatic of joy to the verge of tears. Scenes full of intensity and color follow each other like real moments in life that resonate with experiences with which everyone can identify. And then Miss Dior looks into the camera to ask us directly: “And you, what would you do for love?“
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