{"id":62846,"date":"2025-01-22T13:26:33","date_gmt":"2025-01-22T12:26:33","guid":{"rendered":"https:\/?p=62846"},"modified":"2025-01-22T14:13:41","modified_gmt":"2025-01-22T13:13:41","slug":"ya-disponible-informe-luxonomy-perfil-del-nuevo-consumidor-de-lujo-chino-2025","status":"publish","type":"post","link":"https:\/\/luxonomy.net\/es\/ya-disponible-informe-luxonomy-perfil-del-nuevo-consumidor-de-lujo-chino-2025\/","title":{"rendered":"Ya Disponible: INFORME LUXONOMY PERFIL DEL NUEVO CONSUMIDOR DE LUJO CHINO 2025"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\"><strong>LUXONOMY anuncia el lanzamiento del esperado informe \u201cPerfil del Nuevo Consumidor de Lujo Chino 2025\u201d<\/strong>, una herramienta imprescindible para comprender las tendencias y comportamientos de uno de los mercados m\u00e1s din\u00e1micos y estrat\u00e9gicos del lujo global. Exclusivo para nuestros suscriptores <a href=\"https:\/es\/premium\/\">PREMIUM<\/a>, este informe ofrece una visi\u00f3n detallada y pr\u00e1ctica para las marcas y profesionales que buscan destacar en el mercado chino.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>\u00bfQu\u00e9 encontrar\u00e1s en el informe?<\/strong><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Perfil del Consumidor Moderno<\/strong>:<br>Un an\u00e1lisis profundo de las generaciones Post-80, Post-90 y Post-00, con un enfoque en sus preferencias, motivaciones y expectativas de consumo.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Tendencias Clave para 2025<\/strong>:<br>Exploramos c\u00f3mo la sostenibilidad, la digitalizaci\u00f3n y el &#8220;Guochao&#8221; (orgullo nacionalista) est\u00e1n moldeando las decisiones de compra de lujo.<\/p><div id=\"luxon-911987713\" class=\"luxon-3er-parrafo luxon-entity-placement\" style=\"margin-top: 20px;margin-bottom: 20px;margin-left: auto;margin-right: auto;text-align: center;\"><a href=\"https:\/\/luxonomy.university\/course\/master-turismo-de-lujo\" target=\"_blank\" aria-label=\"C479C48A-04D2-40E3-9E0A-4F51ED52D29E\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/i0.wp.com\/luxonomy.net\/wp-content\/uploads\/2020\/07\/C479C48A-04D2-40E3-9E0A-4F51ED52D29E.png?fit=1672%2C941&#038;ssl=1\" alt=\"\"  srcset=\"https:\/\/i0.wp.com\/luxonomy.net\/wp-content\/uploads\/2020\/07\/C479C48A-04D2-40E3-9E0A-4F51ED52D29E.png?w=1672&ssl=1 1672w, https:\/\/i0.wp.com\/luxonomy.net\/wp-content\/uploads\/2020\/07\/C479C48A-04D2-40E3-9E0A-4F51ED52D29E.png?resize=300%2C169&ssl=1 300w, https:\/\/i0.wp.com\/luxonomy.net\/wp-content\/uploads\/2020\/07\/C479C48A-04D2-40E3-9E0A-4F51ED52D29E.png?resize=1024%2C576&ssl=1 1024w, https:\/\/i0.wp.com\/luxonomy.net\/wp-content\/uploads\/2020\/07\/C479C48A-04D2-40E3-9E0A-4F51ED52D29E.png?resize=768%2C432&ssl=1 768w, https:\/\/i0.wp.com\/luxonomy.net\/wp-content\/uploads\/2020\/07\/C479C48A-04D2-40E3-9E0A-4F51ED52D29E.png?resize=1536%2C864&ssl=1 1536w, https:\/\/i0.wp.com\/luxonomy.net\/wp-content\/uploads\/2020\/07\/C479C48A-04D2-40E3-9E0A-4F51ED52D29E.png?resize=370%2C208&ssl=1 370w, https:\/\/i0.wp.com\/luxonomy.net\/wp-content\/uploads\/2020\/07\/C479C48A-04D2-40E3-9E0A-4F51ED52D29E.png?resize=800%2C450&ssl=1 800w, https:\/\/i0.wp.com\/luxonomy.net\/wp-content\/uploads\/2020\/07\/C479C48A-04D2-40E3-9E0A-4F51ED52D29E.png?resize=20%2C11&ssl=1 20w, https:\/\/i0.wp.com\/luxonomy.net\/wp-content\/uploads\/2020\/07\/C479C48A-04D2-40E3-9E0A-4F51ED52D29E.png?resize=740%2C416&ssl=1 740w, https:\/\/i0.wp.com\/luxonomy.net\/wp-content\/uploads\/2020\/07\/C479C48A-04D2-40E3-9E0A-4F51ED52D29E.png?resize=1600%2C900&ssl=1 1600w, https:\/\/i0.wp.com\/luxonomy.net\/wp-content\/uploads\/2020\/07\/C479C48A-04D2-40E3-9E0A-4F51ED52D29E.png?resize=1200%2C675&ssl=1 1200w, https:\/\/i0.wp.com\/luxonomy.net\/wp-content\/uploads\/2020\/07\/C479C48A-04D2-40E3-9E0A-4F51ED52D29E.png?resize=85%2C48&ssl=1 85w\" sizes=\"(max-width: 1170px) 100vw, 1170px\" class=\"no-lazyload\" width=\"1672\" height=\"941\"   \/><\/a><\/div>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Datos y Cifras Exclusivas<\/strong>:<br>Incluye estad\u00edsticas actualizadas sobre el crecimiento del PIB per c\u00e1pita, el impacto de las pol\u00edticas gubernamentales en el consumo interno y las proyecciones de mercado.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Estrategias de Marketing y Comunicaci\u00f3n<\/strong>:<br>Consejos pr\u00e1cticos para adaptar tus campa\u00f1as al ecosistema digital \u00fanico de China, incluyendo plataformas como WeChat, RED (Xiaohongshu) y Douyin.<\/p><div id=\"luxon-1839254902\" class=\"luxon-5-parrafo luxon-entity-placement\" style=\"margin-top: 20px;margin-bottom: 20px;margin-left: auto;margin-right: auto;text-align: center;\"><a href=\"https:\/\/theintelligence.institute\/course\/inteligencia-artificial-para-directivos\" target=\"_blank\" aria-label=\"CSiAD-Stanford\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/i0.wp.com\/luxonomy.net\/wp-content\/uploads\/2025\/08\/CSiAD-Stanford.webp?fit=1448%2C1086&#038;ssl=1\" alt=\"\"  srcset=\"https:\/\/i0.wp.com\/luxonomy.net\/wp-content\/uploads\/2025\/08\/CSiAD-Stanford.webp?w=1448&ssl=1 1448w, https:\/\/i0.wp.com\/luxonomy.net\/wp-content\/uploads\/2025\/08\/CSiAD-Stanford.webp?resize=300%2C225&ssl=1 300w, https:\/\/i0.wp.com\/luxonomy.net\/wp-content\/uploads\/2025\/08\/CSiAD-Stanford.webp?resize=1024%2C768&ssl=1 1024w, https:\/\/i0.wp.com\/luxonomy.net\/wp-content\/uploads\/2025\/08\/CSiAD-Stanford.webp?resize=768%2C576&ssl=1 768w, https:\/\/i0.wp.com\/luxonomy.net\/wp-content\/uploads\/2025\/08\/CSiAD-Stanford.webp?resize=370%2C278&ssl=1 370w, https:\/\/i0.wp.com\/luxonomy.net\/wp-content\/uploads\/2025\/08\/CSiAD-Stanford.webp?resize=800%2C600&ssl=1 800w, https:\/\/i0.wp.com\/luxonomy.net\/wp-content\/uploads\/2025\/08\/CSiAD-Stanford.webp?resize=20%2C15&ssl=1 20w, https:\/\/i0.wp.com\/luxonomy.net\/wp-content\/uploads\/2025\/08\/CSiAD-Stanford.webp?resize=740%2C555&ssl=1 740w, https:\/\/i0.wp.com\/luxonomy.net\/wp-content\/uploads\/2025\/08\/CSiAD-Stanford.webp?resize=1200%2C900&ssl=1 1200w, https:\/\/i0.wp.com\/luxonomy.net\/wp-content\/uploads\/2025\/08\/CSiAD-Stanford.webp?resize=64%2C48&ssl=1 64w\" sizes=\"(max-width: 1170px) 100vw, 1170px\" class=\"no-lazyload\" width=\"1448\" height=\"1086\"   \/><\/a><\/div>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Casos de \u00c9xito y An\u00e1lisis de Marcas<\/strong>:<br>Estudios de las marcas que est\u00e1n liderando en China y c\u00f3mo han conquistado a este exigente consumidor.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Por qu\u00e9 este informe es imprescindible<\/strong><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">China representa m\u00e1s del <strong>35% del consumo global de lujo<\/strong>, y conocer a fondo las caracter\u00edsticas del consumidor chino es clave para el \u00e9xito de cualquier marca en este mercado. Este informe no solo ofrece una radiograf\u00eda detallada, sino tambi\u00e9n estrategias accionables que te ayudar\u00e1n a conectar y destacar.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>\u00bfC\u00f3mo acceder al informe?<\/strong><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Exclusivo para suscriptores PREMIUM de LUXONOMY<\/strong>. Si a\u00fan no eres parte, \u00fanete hoy para disfrutar de contenido de alta calidad, dise\u00f1ado para potenciar tu negocio y tu conocimiento en el sector del lujo.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Accede al informe<\/strong>:<\/p>\n\n\n\n\n<div class=\"wp-block-columns jetpack-paywall-simple is-layout-flex wp-container-core-columns-is-layout-8f761849 wp-block-columns-is-layout-flex\" style=\"display: inline-block; width: 90%\">\n    \n    <div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"background-color: #F6F7F7; padding: 32px; 24px;\">\n        \n        <h2 class=\"has-text-align-center wp-block-heading\" style=\"margin: 0 0 12px; font-weight: 600;\">Suscr\u00edbete para seguir leyendo<\/h2>\n        \n        \n        <p class=\"has-text-align-center wp-block-paragraph\"\n           style=\"text-align: center;\n                  color: #50575E;\n                  font-weight: 400;\n                  font-size: 16px;\n                  font-family: 'SF Pro Text', sans-serif;\n                  line-height: 28.8px;\">\n        Convi\u00e9rtete en un suscriptor de pago para obtener acceso al contenido \u00edntegro de esta entrada y dem\u00e1s contenido exclusivo.\n        <\/p>\n        \n        \n        <div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\" style=\"text-align: center;\">\n            \n            <div class=\"wp-block-button\" style=\"display: inline-block; margin: 10px 0; border-style: none; padding: 0;\">\n                <a href=\"https:\/\/luxonomy.net\/es\/?post_type=post&#038;p=62846\" class=\"wp-block-button__link wp-element-button\"\n                   data-wpcom-track data-tracks-link-desc=\"paywall-email-click\"\n                   style=\"display: inline-block;\n                          padding: 12px 15px;\n                          background-color: #3858e9;\n                          color: #FFFFFF;\n                          text-decoration: none;\n                          border-radius: 5px;\n                          font-family: 'SF Pro Display', sans-serif;\n                          font-weight: 500;\n                          font-size: 16px;\n                          text-align: center;\">Suscribirse<\/a>\n            <\/div>\n            \n        <\/div>\n        \n    <\/div>\n    \n<\/div>\n\n","protected":false},"excerpt":{"rendered":"<p>LUXONOMY anuncia el lanzamiento del esperado informe \u201cPerfil del Nuevo Consumidor de Lujo Chino 2025\u201d, una herramienta imprescindible para comprender las tendencias y comportamientos de uno de los mercados m\u00e1s din\u00e1micos y estrat\u00e9gicos del lujo global. Exclusivo para nuestros suscriptores PREMIUM, este informe ofrece una visi\u00f3n detallada y pr\u00e1ctica para las marcas y profesionales que buscan destacar en el mercado chino.<\/p>\n","protected":false},"author":1,"featured_media":62850,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_newsletter_access":"paid_subscribers","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":true,"_jetpack_feature_clip_id":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"LUXONOMY anuncia el lanzamiento del esperado informe \u201cPerfil del Nuevo Consumidor de Lujo Chino 2025\u201d, una herramienta imprescindible para comprender las tendencias y comportamientos de uno de los mercados m\u00e1s din\u00e1micos y estrat\u00e9gicos del lujo global. Exc","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":false,"jetpack_social_options":{"image_generator_settings":{"template":"edge","enabled":true,"token":"eyJpbWciOiJodHRwczpcL1wvbHV4b25vbXkubmV0XC93cC1jb250ZW50XC91cGxvYWRzXC8yMDI1XC8wMVwvZ2VuZXJhdGVkLWltYWdlLTIwLTEwMjR4NTM4LmpwZyIsInR4dCI6IllhIERpc3BvbmlibGU6IElORk9STUUgTFVYT05PTVkgUEVSRklMIERFTCBOVUVWTyBDT05TVU1JRE9SIERFIExVSk8gQ0hJTk8gMjAyNSIsInRlbXBsYXRlIjoiZWRnZSIsImJsb2dfaWQiOjE1OTk4NTc0MH0.vopZ0pnUhxgiZzeVH2JUVHNbPmGZ31o7YO5yMjmDZZgMQ"},"version":2,"attached_media":[{"id":62850,"url":"http:\/\/luxonomy.net\/wp-content\/uploads\/2025\/01\/generated-image-20.jpg","type":"image\/jpeg"}]},"jetpack_post_was_ever_published":false},"categories":[792,1128],"tags":[332,773],"thb-sponsors":[],"class_list":["post-62846","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-china","category-economia","tag-china","tag-informes"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Ya Disponible: INFORME LUXONOMY PERFIL DEL NUEVO CONSUMIDOR DE LUJO CHINO 2025 | LUXONOMY<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/luxonomy.net\/es\/ya-disponible-informe-luxonomy-perfil-del-nuevo-consumidor-de-lujo-chino-2025\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Ya Disponible: INFORME LUXONOMY PERFIL DEL NUEVO CONSUMIDOR DE LUJO CHINO 2025 | LUXONOMY\" \/>\n<meta property=\"og:description\" content=\"LUXONOMY anuncia el lanzamiento del esperado informe \u201cPerfil del Nuevo Consumidor de Lujo Chino 2025\u201d, una herramienta imprescindible para comprender las tendencias y comportamientos de uno de los mercados m\u00e1s din\u00e1micos y estrat\u00e9gicos del lujo global. Exclusivo para nuestros suscriptores PREMIUM, este informe ofrece una visi\u00f3n detallada y pr\u00e1ctica para las marcas y profesionales que buscan destacar en el mercado chino.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/luxonomy.net\/es\/ya-disponible-informe-luxonomy-perfil-del-nuevo-consumidor-de-lujo-chino-2025\/\" \/>\n<meta property=\"og:site_name\" content=\"LUXONOMY\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/luxonomy\" \/>\n<meta property=\"article:published_time\" content=\"2025-01-22T12:26:33+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-01-22T13:13:41+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/i0.wp.com\/luxonomy.net\/wp-content\/uploads\/2025\/01\/generated-image-20.jpg?fit=1200%2C630&quality=89&ssl=1\" \/>\n\t<meta property=\"og:image:width\" content=\"1200\" \/>\n\t<meta property=\"og:image:height\" content=\"630\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" 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