{"id":62190,"date":"2024-12-18T00:24:21","date_gmt":"2024-12-17T23:24:21","guid":{"rendered":"https:\/?p=62190"},"modified":"2024-12-19T00:26:26","modified_gmt":"2024-12-18T23:26:26","slug":"shimoyama-la-nueva-casa-de-lexus","status":"publish","type":"post","link":"https:\/\/luxonomy.net\/es\/shimoyama-la-nueva-casa-de-lexus\/","title":{"rendered":"Shimoyama, la Nueva Casa de Lexus"},"content":{"rendered":"\n

Lexus ha completado su traslado a su nueva sede en Shimoyama, una instalaci\u00f3n puntera en un entorno de monta\u00f1a cerca de Toyota City, en Jap\u00f3n. Este hito en la historia de Lexus coincide con el 35 aniversario de la fundaci\u00f3n de la marca internacional de lujo.<\/p>\n

Por primera vez, todas las operaciones de Lexus (ventas, marketing, planificaci\u00f3n) se llevar\u00e1n a cabo bajo un mismo techo, incluidas las actividades de investigaci\u00f3n y desarrollo y de dise\u00f1o. Esto promete una cooperaci\u00f3n a\u00fan m\u00e1s potente y \u00e1gil entre los equipos, lo que permitir\u00e1 la gesti\u00f3n eficiente de prototipos en desarrollo y modelos de producci\u00f3n, incluidos los modelos Lexus de nueva generaci\u00f3n.<\/p>\n

Las labores de desarrollo contar\u00e1n con el apoyo del centro de pruebas adyacente de Shimoyama, operativo desde 2021, que dispone de un circuito de alta velocidad y una red de rutas que replican distintos tipos de carreteras y superficies de todo el mundo. Esta instalaci\u00f3n ya ha demostrado su gran valor para el perfeccionamiento de la conducci\u00f3n caracter\u00edstica de Lexus, o\u00a0Lexus Driving Signature<\/em>\u00a0\u2013confort, confianza y control al volante en todo momento\u2013 en modelos como el nuevo LBX, la \u00faltima generaci\u00f3n del NX y el RZ totalmente el\u00e9ctrico.<\/p>

\"\"<\/a><\/div>\n

Lexus compartir\u00e1 el nuevo edificio de desarrollo de veh\u00edculos con TOYOTA GAZOO Racing, erigido en el flanco occidental del centro de Shimoyama. La planta baja alberga una serie de espacios para veh\u00edculos, dise\u00f1ados para emular la imagen de los garajes del legendario circuito alem\u00e1n de N\u00fcrburgring, al que precisamente se ha recurrido para el desarrollo y ajuste de modelos tanto GR como Lexus. Se trata de un lugar donde los integrantes de distintos departamentos de la compa\u00f1\u00eda pueden colaborar, evaluando veh\u00edculos en los circuitos de pruebas y colaborando en el desarrollo de autom\u00f3viles cada vez mejores.<\/p>\n

Con ocasi\u00f3n de la presentaci\u00f3n oficial hace unos meses, Akio Toyoda, presidente de Toyota Motor Corporation, declar\u00f3:\u00a0\u201cAqu\u00ed, alrededor de 3000 personas, incluidos trabajadores de desarrollo y pilotos de pruebas de Lexus y GAZOO Racing, conducir\u00e1n, romper\u00e1n y mejorar\u00e1n veh\u00edculos . Aunque Shimoyama no es una planta de producci\u00f3n como tal, los veh\u00edculos producidos aqu\u00ed circular\u00e1n por cualquier v\u00eda del planeta y dibujar\u00e1n sonrisas en las caras de muchas personas\u201d.<\/em><\/p>\n

En el \u00e1rea oeste se encuentra tambi\u00e9n el edificio para visitantes, creado para alentar la colaboraci\u00f3n creativa con empresas colaboradoras y proveedores. Tambi\u00e9n ofrece un espacio abierto para la innovaci\u00f3n, donde promover nuevas ideas dando a la gente la posibilidad de interactuar de cerca con los autom\u00f3viles.<\/p>\n

El mantenimiento y la gesti\u00f3n del entorno natural fue una de las consideraciones prioritarias durante el proceso de desarrollo. Esto incluy\u00f3, la preservaci\u00f3n de los \u00e1rboles y la vegetaci\u00f3n que cubren alrededor del 60\u00a0% (650 ha) del terreno, adem\u00e1s de crearse nuevas zonas verdes. Tambi\u00e9n se ha construido un centro de aprendizaje donde promover la interacci\u00f3n con las comunidades locales.<\/p>

\"\"<\/a><\/div>\n

Datos principales de Shimoyama<\/strong><\/p>\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n
\n

Ubicaci\u00f3n<\/strong><\/p>\n<\/td>\n

\n

Toyota City (antes conocido como Shimoyama Village) y parte de Okazaki City (antes, Nukata Town)<\/p>\n<\/td>\n<\/tr>\n

\n

Desglose de la\u00a0superficie<\/strong><\/p>\n<\/td>\n

\n

Uso<\/p>\n<\/td>\n

\n

Superficie<\/p>\n<\/td>\n

\n

Porcentaje de la superficie total<\/p>\n<\/td>\n<\/tr>\n

\n

Instalaciones<\/p>\n<\/td>\n

\n

159.2 ha<\/p>\n<\/td>\n

\n

24%<\/p>\n<\/td>\n<\/tr>\n

\n

Carreteras<\/p>\n<\/td>\n

7.1 ha<\/td>\n1%<\/td>\n<\/tr>\n
\n

Embalses reguladores, etc<\/p>\n<\/td>\n

\n

16.2 ha<\/p>\n<\/td>\n

\n

3%<\/p>\n<\/td>\n<\/tr>\n

\n

Nuevas zonas verdes<\/p>\n<\/td>\n

\n

81.8 ha<\/p>\n<\/td>\n

\n

13%<\/p>\n<\/td>\n<\/tr>\n

\n

Bosques existentes, etc.<\/p>\n<\/td>\n

\n

386.5 ha<\/p>\n<\/td>\n

\n

59%<\/p>\n<\/td>\n<\/tr>\n

\n

100%<\/p>\n<\/td>\n

\n

Superficie total del terreno<\/p>\n<\/td>\n

\n

650.8 ha\/6.508 km2<\/sup><\/p>\n<\/td>\n<\/tr>\n

\n

Empresas encargadas<\/strong><\/p>\n<\/td>\n

Obras de desarrollo del centro: Aichi Public Enterprise Bureau\n

\u00a0<\/p>\n

Construcci\u00f3n de la instalaci\u00f3n: Toyota Motor Corporation<\/p>\n<\/td>\n<\/tr>\n

\n

Instalaciones principales<\/strong><\/p>\n<\/td>\n

\u00c1rea central: carreteras secundarias\n

\u00a0<\/p>\n

\u00c1rea este: carreteras de alta velocidad y evaluaci\u00f3n caracter\u00edsticas<\/p>\n

\u00c1rea oeste: Edificio de desarrollo de veh\u00edculos y Edificio para visitantes<\/p>\n<\/td>\n<\/tr>\n

\n

Inversi\u00f3n<\/strong><\/p>\n<\/td>\n

\n

Aprox. 300.000 millones de yenes (1.800 millones de euros)<\/p>\n<\/td>\n<\/tr>\n

\n

N\u00famero de empleados<\/strong><\/p>\n<\/td>\n

\n

Aprox. 3.000 (plenamente operativa, marzo de 2024)<\/p>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

M\u00e1s informaci\u00f3n:\u00a0https:\/\/www.lexusauto.es\/estilolexus\/marca\/shimoyama-la-nueva-casa-de-lexus<\/a><\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"

Lexus ha completado su traslado a su nueva sede en Shimoyama, una instalaci\u00f3n puntera en un entorno de monta\u00f1a cerca de Toyota City, en Jap\u00f3n. Este hito en la historia de Lexus coincide con el 35 aniversario de la fundaci\u00f3n de la marca internacional de lujo. Por primera vez, todas las operaciones de Lexus (ventas,…<\/p>\n","protected":false},"author":1,"featured_media":62191,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_feature_clip_id":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":false,"jetpack_social_post_already_shared":false,"jetpack_social_options":{"image_generator_settings":{"template":"edge","enabled":true,"token":"eyJpbWciOiJodHRwczpcL1wvbHV4b25vbXkubmV0XC93cC1jb250ZW50XC91cGxvYWRzXC8yMDI0XC8xMlwvc2hpbW95YW1hdGVjaG5pY2FsY2VudGVyXzMwMDB4MjAwMF83LTEwMjR4NjgzLnBuZyIsInR4dCI6IlNoaW1veWFtYSwgbGEgTnVldmEgQ2FzYSBkZSBMZXh1cyIsInRlbXBsYXRlIjoiZWRnZSIsImJsb2dfaWQiOjE1OTk4NTc0MH0.aZFdiyZccUHV39qQCbYW7ASgbJy0bwEgmKNJXcmQhB4MQ"},"version":2},"jetpack_post_was_ever_published":false},"categories":[1672,296],"tags":[295,222],"thb-sponsors":[1206],"class_list":["post-62190","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-actualidad","category-motor","tag-lexus","tag-motor"],"yoast_head":"\nShimoyama, la Nueva Casa de Lexus | LUXONOMY<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/luxonomy.net\/es\/shimoyama-la-nueva-casa-de-lexus\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Shimoyama, la Nueva Casa de Lexus | LUXONOMY\" \/>\n<meta property=\"og:description\" content=\"Lexus ha completado su traslado a su nueva sede en Shimoyama, una instalaci\u00f3n puntera en un entorno de monta\u00f1a cerca de Toyota City, en Jap\u00f3n. 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