{"id":59190,"date":"2024-09-02T10:50:21","date_gmt":"2024-09-02T08:50:21","guid":{"rendered":"https:\/?p=59190"},"modified":"2024-09-02T11:09:58","modified_gmt":"2024-09-02T09:09:58","slug":"la-8-a-conferencia-mundial-sobre-enoturismo-de-onu-turismo-pone-rumbo-a-armenia-para-centrarse-en-el-patrimonio-cultural","status":"publish","type":"post","link":"https:\/\/luxonomy.net\/es\/la-8-a-conferencia-mundial-sobre-enoturismo-de-onu-turismo-pone-rumbo-a-armenia-para-centrarse-en-el-patrimonio-cultural\/","title":{"rendered":"La 8.\u00aa Conferencia Mundial sobre Enoturismo de ONU Turismo pone rumbo a Armenia para centrarse en el patrimonio cultural"},"content":{"rendered":"\n<h4 class=\"wp-block-heading\">La 8.\u00aa Conferencia Mundial sobre Enoturismo de ONU Turismo vuelve a poner el foco en las tradiciones y el patrimonio cultural. La octava edici\u00f3n de la conferencia, coorganizada por el Ministerio de Econom\u00eda de la Rep\u00fablica de Armenia, se celebrar\u00e1 en Erev\u00e1n del 11 al 13 de septiembre de 2024.<\/h4>\n\n\n\n<p class=\"wp-block-paragraph\">El lema de este a\u00f1o es\u00a0<a href=\"https:\/\/www.unwto.org\/8-UN-Tourism-Global-Conference-Wine-Tourism\" target=\"_blank\" rel=\"noreferrer noopener\">\u00abEl patrimonio en cada botella: crear experiencias enotur\u00edsticas aut\u00e9nticas\u00bb,<\/a>\u00a0con el que se quiere destacar la importancia de desarrollar estrategias que preserven las tradiciones culturales y beneficien a las comunidades locales. Uno de los temas principales ser\u00e1 c\u00f3mo recuperar las tradiciones en el contexto del enoturismo \u2014en constante evoluci\u00f3n\u2014 y encontrar un equilibrio entre la b\u00fasqueda de la modernidad y la preservaci\u00f3n del patrimonio cultural.<\/p>\n\n\n\n<p>El Secretario General de ONU Turismo, Zurab Pololikashvili, ha declarado: \u00abEl enoturismo est\u00e1 experimentando un auge; cada vez tiene m\u00e1s popularidad entre los turistas y se consolida como un pilar del crecimiento rural y de protecci\u00f3n del patrimonio cultural. La Conferencia Mundial sobre Enoturismo volver\u00e1 a reunir a los principales y m\u00e1s destacados representantes del sector, y aguardo con inter\u00e9s poder darles la bienvenida a Erev\u00e1n (Armenia)\u00bb.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u00abEs un honor para Armenia poder albergar la 8.\u00aa Conferencia Mundial sobre Enoturismo de ONU Turismo\u00bb, afirm\u00f3 Susanna Hakobyan, jefa interina del Comit\u00e9 de Turismo de la Rep\u00fablica de Armenia. \u00abLa tradici\u00f3n vin\u00edcola milenaria y el rico patrimonio cultural de nuestro pa\u00eds lo sit\u00faan en una posici\u00f3n privilegiada para mostrar al mundo pr\u00e1cticas innovadoras y una excepcional cultura del vino. Esta conferencia constituye una magn\u00edfica plataforma de colaboraci\u00f3n y aprendizaje y puede contribuir a impulsar el debate mundial sobre el enoturismo\u00bb.<\/p><div id=\"luxon-1103852589\" class=\"luxon-3er-parrafo luxon-entity-placement\" style=\"margin-top: 20px;margin-bottom: 20px;margin-left: auto;margin-right: auto;text-align: center;\" data-lux-ad=\"63481\" data-lux-placement=\"63633\" role=\"region\" aria-label=\"Advertisements\"><a href=\"https:\/\/luxonomy.university\/course\/master-turismo-de-lujo\" target=\"_blank\" aria-label=\"C479C48A-04D2-40E3-9E0A-4F51ED52D29E\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/i0.wp.com\/luxonomy.net\/wp-content\/uploads\/2020\/07\/C479C48A-04D2-40E3-9E0A-4F51ED52D29E.png?fit=1672%2C941&#038;ssl=1\" alt=\"\"  srcset=\"https:\/\/i0.wp.com\/luxonomy.net\/wp-content\/uploads\/2020\/07\/C479C48A-04D2-40E3-9E0A-4F51ED52D29E.png?w=1672&ssl=1 1672w, https:\/\/i0.wp.com\/luxonomy.net\/wp-content\/uploads\/2020\/07\/C479C48A-04D2-40E3-9E0A-4F51ED52D29E.png?resize=300%2C169&ssl=1 300w, https:\/\/i0.wp.com\/luxonomy.net\/wp-content\/uploads\/2020\/07\/C479C48A-04D2-40E3-9E0A-4F51ED52D29E.png?resize=1024%2C576&ssl=1 1024w, https:\/\/i0.wp.com\/luxonomy.net\/wp-content\/uploads\/2020\/07\/C479C48A-04D2-40E3-9E0A-4F51ED52D29E.png?resize=768%2C432&ssl=1 768w, https:\/\/i0.wp.com\/luxonomy.net\/wp-content\/uploads\/2020\/07\/C479C48A-04D2-40E3-9E0A-4F51ED52D29E.png?resize=1536%2C864&ssl=1 1536w, https:\/\/i0.wp.com\/luxonomy.net\/wp-content\/uploads\/2020\/07\/C479C48A-04D2-40E3-9E0A-4F51ED52D29E.png?resize=370%2C208&ssl=1 370w, https:\/\/i0.wp.com\/luxonomy.net\/wp-content\/uploads\/2020\/07\/C479C48A-04D2-40E3-9E0A-4F51ED52D29E.png?resize=800%2C450&ssl=1 800w, https:\/\/i0.wp.com\/luxonomy.net\/wp-content\/uploads\/2020\/07\/C479C48A-04D2-40E3-9E0A-4F51ED52D29E.png?resize=20%2C11&ssl=1 20w, https:\/\/i0.wp.com\/luxonomy.net\/wp-content\/uploads\/2020\/07\/C479C48A-04D2-40E3-9E0A-4F51ED52D29E.png?resize=740%2C416&ssl=1 740w, https:\/\/i0.wp.com\/luxonomy.net\/wp-content\/uploads\/2020\/07\/C479C48A-04D2-40E3-9E0A-4F51ED52D29E.png?resize=1600%2C900&ssl=1 1600w, https:\/\/i0.wp.com\/luxonomy.net\/wp-content\/uploads\/2020\/07\/C479C48A-04D2-40E3-9E0A-4F51ED52D29E.png?resize=1200%2C675&ssl=1 1200w, https:\/\/i0.wp.com\/luxonomy.net\/wp-content\/uploads\/2020\/07\/C479C48A-04D2-40E3-9E0A-4F51ED52D29E.png?resize=85%2C48&ssl=1 85w\" sizes=\"(max-width: 1170px) 100vw, 1170px\" class=\"no-lazyload\" width=\"1672\" height=\"941\"   \/><\/a><\/div>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Representaci\u00f3n de regiones vitivin\u00edcolas emblem\u00e1ticas y presencia de los mayores expertos<\/strong><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">En la conferencia se expondr\u00e1n iniciativas de \u00e9xito y se generar\u00e1 un espacio de debate para intercambiar conocimientos especializados y desarrollar proyectos innovadores. Habr\u00e1 representantes de regiones vitivin\u00edcolas emblem\u00e1ticas, como Strada del Barolo (Italia), Borgo\u00f1a (Francia) y Mendoza (Argentina), que presentar\u00e1n ejemplos de mejores pr\u00e1cticas. Iter Vitis (Itinerario cultural del Consejo de Europa), que agrupa una serie de destinos de enoturismo, tambi\u00e9n ofrecer\u00e1 sus perspectivas.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Los participantes estudiar\u00e1n estrategias para atraer e implicar a los visitantes, as\u00ed como para fomentar los esfuerzos coordinados entre los distintos interlocutores a fin de promover eficazmente las rutas y experiencias del vino y multiplicar al m\u00e1ximo su efecto beneficioso en las econom\u00edas y comunidades locales.<br>En la conferencia participar\u00e1n empresas destacadas del sector, como las bodegas Catena Zapata, que recibieron el reconocimiento como la mejor bodega del mundo en 2023. Los asistentes tendr\u00e1n ocasi\u00f3n de recibir clases magistrales en bodegas armenias de renombre, como la hist\u00f3rica Areni-1, la m\u00e1s antigua del mundo, situada en una cueva. Se tratar\u00e1n temas como la aplicaci\u00f3n de estrategias de comercio electr\u00f3nico en el turismo del vino o la integraci\u00f3n de la tecnolog\u00eda en un enoturismo sostenible.<\/p><div id=\"luxon-2014766198\" class=\"luxon-5-parrafo luxon-entity-placement\" style=\"margin-top: 20px;margin-bottom: 20px;margin-left: auto;margin-right: auto;text-align: center;\" data-lux-ad=\"67726\" data-lux-placement=\"63635\" role=\"region\" aria-label=\"Advertisements\"><a href=\"https:\/\/theintelligence.institute\/course\/inteligencia-artificial-para-directivos\" target=\"_blank\" aria-label=\"CSiAD-Stanford\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/i0.wp.com\/luxonomy.net\/wp-content\/uploads\/2025\/08\/CSiAD-Stanford.webp?fit=1448%2C1086&#038;ssl=1\" alt=\"\"  srcset=\"https:\/\/i0.wp.com\/luxonomy.net\/wp-content\/uploads\/2025\/08\/CSiAD-Stanford.webp?w=1448&ssl=1 1448w, https:\/\/i0.wp.com\/luxonomy.net\/wp-content\/uploads\/2025\/08\/CSiAD-Stanford.webp?resize=300%2C225&ssl=1 300w, https:\/\/i0.wp.com\/luxonomy.net\/wp-content\/uploads\/2025\/08\/CSiAD-Stanford.webp?resize=1024%2C768&ssl=1 1024w, https:\/\/i0.wp.com\/luxonomy.net\/wp-content\/uploads\/2025\/08\/CSiAD-Stanford.webp?resize=768%2C576&ssl=1 768w, https:\/\/i0.wp.com\/luxonomy.net\/wp-content\/uploads\/2025\/08\/CSiAD-Stanford.webp?resize=370%2C278&ssl=1 370w, https:\/\/i0.wp.com\/luxonomy.net\/wp-content\/uploads\/2025\/08\/CSiAD-Stanford.webp?resize=800%2C600&ssl=1 800w, https:\/\/i0.wp.com\/luxonomy.net\/wp-content\/uploads\/2025\/08\/CSiAD-Stanford.webp?resize=20%2C15&ssl=1 20w, https:\/\/i0.wp.com\/luxonomy.net\/wp-content\/uploads\/2025\/08\/CSiAD-Stanford.webp?resize=740%2C555&ssl=1 740w, https:\/\/i0.wp.com\/luxonomy.net\/wp-content\/uploads\/2025\/08\/CSiAD-Stanford.webp?resize=1200%2C900&ssl=1 1200w, https:\/\/i0.wp.com\/luxonomy.net\/wp-content\/uploads\/2025\/08\/CSiAD-Stanford.webp?resize=64%2C48&ssl=1 64w\" sizes=\"(max-width: 1170px) 100vw, 1170px\" class=\"no-lazyload\" width=\"1448\" height=\"1086\"   \/><\/a><\/div>\n\n\n\n<p>Tambi\u00e9n se debatir\u00e1 sobre c\u00f3mo desarrollar estrategias eficaces de comunicaci\u00f3n para llegar a un p\u00fablico mundial. Jochen Heussner (Italia), especialista en digitalizaci\u00f3n, conversar\u00e1 con una serie de expertos de prestigio en el \u00e1mbito del enoturismo: Alder Yarrow, afamado periodista experto en vinos (EE.\u00a0UU.); Paul Wagner, del Culinary Institute of America y el Napa Valley College (EE.\u00a0UU.) y Gergely Szolnoki, profesor de investigaci\u00f3n de mercados en la Universidad de Geisenheim (Alemania).<\/p>\n","protected":false},"excerpt":{"rendered":"<p>La 8.\u00aa Conferencia Mundial sobre Enoturismo de ONU Turismo vuelve a poner el foco en las tradiciones y el patrimonio cultural. La octava edici\u00f3n de la conferencia, coorganizada por el Ministerio de Econom\u00eda de la Rep\u00fablica de Armenia, se celebrar\u00e1 en Erev\u00e1n del 11 al 13 de septiembre de 2024.<\/p>\n","protected":false},"author":1,"featured_media":59187,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_feature_clip_id":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"La 8.\u00aa Conferencia Mundial sobre Enoturismo de ONU Turismo vuelve a poner el foco en las tradiciones y el patrimonio cultural. Se celebrar\u00e1 en Erev\u00e1n del 11 al 13 de septiembre de 2024.\n#turismo #ONU #onuturismo #eventos","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"edge","enabled":false},"version":2},"jetpack_post_was_ever_published":false},"categories":[227,516],"tags":[2128,2026],"thb-sponsors":[7050],"class_list":["post-59190","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-eventos","category-turismo","tag-events-2","tag-tourism-2"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.7 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>La 8.\u00aa Conferencia Mundial sobre Enoturismo de ONU Turismo pone rumbo a Armenia para centrarse en el patrimonio cultural | LUXONOMY<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/luxonomy.net\/es\/la-8-a-conferencia-mundial-sobre-enoturismo-de-onu-turismo-pone-rumbo-a-armenia-para-centrarse-en-el-patrimonio-cultural\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"La 8.\u00aa Conferencia Mundial sobre Enoturismo de ONU Turismo pone rumbo a Armenia para centrarse en el patrimonio cultural | LUXONOMY\" \/>\n<meta property=\"og:description\" content=\"La 8.\u00aa Conferencia Mundial sobre Enoturismo de ONU Turismo vuelve a poner el foco en las tradiciones y el patrimonio cultural. 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