{"id":50867,"date":"2024-03-06T12:51:55","date_gmt":"2024-03-06T11:51:55","guid":{"rendered":"https:\/?p=50867"},"modified":"2024-03-06T12:51:55","modified_gmt":"2024-03-06T11:51:55","slug":"lexus-convoca-la-vii-edicion-del-concurso-de-diseno-lexus-art-car","status":"publish","type":"post","link":"https:\/\/luxonomy.net\/es\/lexus-convoca-la-vii-edicion-del-concurso-de-diseno-lexus-art-car\/","title":{"rendered":"Lexus Convoca la VII Edici\u00f3n del Concurso de Dise\u00f1o Lexus Art Car"},"content":{"rendered":"

Lexus Espa\u00f1a convoca de nuevo, la VII edici\u00f3n del Concurso de Dise\u00f1o Lexus Art Car, el proyecto de Lexus que une a la marca con el arte. La idea es plasmar, en un Lexus como lienzo y en t\u00e9cnica libre, lo que significa el coche para cada uno de los dise\u00f1adores participantes. El artista m\u00e1s votado ve plasmada su obra en un veh\u00edculo real.<\/p>\n

En esta s\u00e9ptima edici\u00f3n, el protagonista es la importante novedad de la marca, el nuevo LBX, el Lexus m\u00e1s peque\u00f1o hasta la fecha, pero digno merecedor de su condici\u00f3n de modelo de referencia. Con su nuevo perfil en la consolidada gama de SUVs de Lexus, ofrece un potente atractivo a un p\u00fablico m\u00e1s joven y a quienes tal vez no se hab\u00edan planteado antes tener un Lexus.<\/p>\n

Esta nueva convocatoria ha sido presentada en ARCOmadrid 2024, una de las ferias de arte contempor\u00e1neo m\u00e1s importantes del mundo, que se celebra en Madrid del 6 al 10 de marzo, de la que Lexus es Partner Oficial.<\/p>

\"\"<\/a><\/div>\n

Con motivo de la presentaci\u00f3n, Lexus expone por primera vez en p\u00fablico, el ganador de la VI Edici\u00f3n del Concurso de Dise\u00f1o Lexus Art Car, el RX KUMANO KODO, del artista Zaragozano Jos\u00e9 Mo\u00f1\u00fa.<\/p>\n

Una obra \u00fanica e irrepetible donde el nuevo RX cobra un papel protagonista, no solo como pieza, sino como creador. La obra se inspira en el ancestral camino de peregrinaci\u00f3n japon\u00e9s \u201cKUMANO KODO\u201d transformando la propia experiencia de conducci\u00f3n en agente creador. El piloto coge las riendas del RX para recorrer un camino en el que cada curva significa una nueva pincelada, d\u00e1ndole instrucciones precisas seg\u00fan una reinterpretaci\u00f3n profunda de la t\u00e9cnica \u201cliquid painting\u201d.<\/p>\n

En la rueda de prensa en ARCOmadrid 2024, Lexus ha presentado a los artistas invitados al concurso, uno de los cuales, gracias a la votaci\u00f3n del p\u00fablico, ser\u00e1 elegido ganador. Y vera plasmada su obra en un veh\u00edculo real.<\/p>\n

M\u00e1s informaci\u00f3n:<\/strong>\u00a0https:\/\/www.lexusauto.es\/estilolexus\/marca\/lexus-convoca-la-vii-edicion-del-concurso-de-diseno-lexus-art-car<\/u><\/a><\/p>

\"\"<\/a><\/div>\n","protected":false},"excerpt":{"rendered":"

Lexus Espa\u00f1a convoca de nuevo, la VII edici\u00f3n del Concurso de Dise\u00f1o Lexus Art Car, el proyecto de Lexus que une a la marca con el arte. La idea es plasmar, en un Lexus como lienzo y en t\u00e9cnica libre, lo que significa el coche para cada uno de los dise\u00f1adores participantes. El artista m\u00e1s…<\/p>\n","protected":false},"author":19,"featured_media":50868,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_feature_clip_id":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"edge","default_image_id":0,"font":"","enabled":false},"version":2},"jetpack_post_was_ever_published":false},"categories":[1672,6575,1297,296],"tags":[1298,295,222],"thb-sponsors":[],"class_list":["post-50867","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-actualidad","category-arte","category-arte-y-cultura-eventos","category-motor","tag-arte","tag-lexus","tag-motor"],"yoast_head":"\nLexus Convoca la VII Edici\u00f3n del Concurso de Dise\u00f1o Lexus Art Car | LUXONOMY<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/luxonomy.net\/es\/lexus-convoca-la-vii-edicion-del-concurso-de-diseno-lexus-art-car\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Lexus Convoca la VII Edici\u00f3n del Concurso de Dise\u00f1o Lexus Art Car | LUXONOMY\" \/>\n<meta property=\"og:description\" content=\"Lexus Espa\u00f1a convoca de nuevo, la VII edici\u00f3n del Concurso de Dise\u00f1o Lexus Art Car, el proyecto de Lexus que une a la marca con el arte. 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