{"id":34598,"date":"2023-05-24T14:34:32","date_gmt":"2023-05-24T12:34:32","guid":{"rendered":"https:\/?p=34598"},"modified":"2023-05-24T14:49:28","modified_gmt":"2023-05-24T12:49:28","slug":"lvmh-revela-sus-objetivos-para-el-evento-mas-grande-dedicado-a-la-innovacion-y-las-startups-en-europa-viva-technology","status":"publish","type":"post","link":"https:\/\/luxonomy.net\/es\/lvmh-revela-sus-objetivos-para-el-evento-mas-grande-dedicado-a-la-innovacion-y-las-startups-en-europa-viva-technology\/","title":{"rendered":"LVMH revela sus objetivos para el evento m\u00e1s grande dedicado a la innovaci\u00f3n y las startups en Europa: Viva Technology"},"content":{"rendered":"

El Grupo LVMH ha sido socio de Viva Technology desde su inicio en 2016. Participar\u00e1 una vez m\u00e1s en este evento imperdible que se celebrar\u00e1 del 14 al 17 de junio de 2023 en Paris Expo Porte de Versailles en Par\u00eds. Reuniendo a todos los actores clave de la innovaci\u00f3n – grandes empresas, startups, ejecutivos… – Viva Technology es una oportunidad para que LVMH identifique nuevas startups a trav\u00e9s de su Premio a la Innovaci\u00f3n. Tambi\u00e9n es una gran ocasi\u00f3n para que sus Maisons y startups asociadas muestren sus innovaciones. En 2023, 18 Maisons de las diversas divisiones del Grupo presentar\u00e1n m\u00e1s de veinte innovaciones en Viva Technology.<\/strong><\/p>\n

“The Dream Box”: un pabell\u00f3n que demuestra la capacidad de LVMH para hacer realidad los sue\u00f1os<\/em><\/p>\n

En 2023, las innovaciones de las Maisons de LVMH y las startups asociadas se mostrar\u00e1n en el pabell\u00f3n de LVMH construido en torno al tema de los “sue\u00f1os”. Despu\u00e9s del “Apartamento” de LVMH en 2022, que se inspir\u00f3 en la arquitectura hausmaniana, el Grupo recibir\u00e1 a los visitantes en su “Dream Box”<\/strong>, un espacio de 600m2 cuyo exterior evolucionar\u00e1 a lo largo del d\u00eda e invitar\u00e1 a los visitantes a comprender mejor la formaci\u00f3n del deseo de sus Maisons. El Grupo mostrar\u00e1 c\u00f3mo los sue\u00f1os, ya sean los de los clientes de sus Maisons, los de sus talentos o los de sus startups asociadas, son un formidable motor de innovaci\u00f3n y c\u00f3mo cobran vida a trav\u00e9s de soluciones concretas.<\/p>

\"\"<\/a><\/div>\n

Este evento tambi\u00e9n ser\u00e1 una oportunidad para que LVMH presente los tres pilares de su ecosistema de innovaci\u00f3n. El primer pilar se centra en fomentar una experiencia de cliente omnicanal e inmersiva<\/strong> ofreciendo las experiencias de compra m\u00e1s innovadoras tanto en l\u00ednea como en tienda. Por ejemplo, Loro Piana<\/strong> presentar\u00e1 su asociaci\u00f3n con el Consorcio Aura Blockchain tanto en el stand de LVMH como en el escenario de Viva Technology. Gracias a esta asociaci\u00f3n, Loro Piana puede autenticar y rastrear sus creaciones utilizando la tecnolog\u00eda blockchain. El segundo pilar de este ecosistema es el desarrollo sostenible<\/strong>. Con su compromiso de larga data para proteger el medio ambiente y la biodiversidad, el Grupo y sus Maisons est\u00e1n comprometidos a desarrollar soluciones para garantizar que sus productos y la forma en que se fabrican tengan un impacto positivo en su ecosistema durante todo el ciclo de vida. Ruinart<\/strong> desvelar\u00e1 as\u00ed un nuevo proyecto en torno a la sostenibilidad. Y Mo\u00ebt & Chandon<\/strong> presentar\u00e1 su trabajo en torno a la biodiversidad y la producci\u00f3n de vino en el escenario de Viva Technology. Finalmente, el tercer pilar gira en torno a la construcci\u00f3n y desarrollo de una comunidad de talentos<\/strong>, especialmente en los campos de la tecnolog\u00eda y los datos. El equipo de recursos Humanos del Grupo estar\u00e1 presente durante todo el evento para mostrar a los visitantes las oportunidades de carrera en LVMH y presentar muchas ofertas de trabajo en tecnolog\u00eda, TI, web3, blockchain, CRM, omnicanal o datos.<\/p>\n

El 7th<\/sup> Premio a la Innovaci\u00f3n de LVMH en 2023<\/em><\/p>\n

Como cada a\u00f1o, el Premio a la Innovaci\u00f3n de LVMH<\/strong> ser\u00e1 uno de los puntos culminantes de Viva Technology. Desde 2017, este evento ha premiado a las startups que tienen el mayor potencial para enfrentar los desaf\u00edos empresariales del Grupo. A\u00f1o tras a\u00f1o, el Premio a la Innovaci\u00f3n atrae m\u00e1s atenci\u00f3n, como lo demuestra el n\u00famero r\u00e9cord de solicitudes de startups recibidas una vez m\u00e1s en 2023: m\u00e1s de 1300 solicitudes de 75 pa\u00edses<\/strong> (en comparaci\u00f3n con 950 en 2022).<\/p>\n

18 startups<\/strong> cuyas soluciones tienen el potencial de dar forma al futuro de la industria del lujo fueron seleccionadas en 6 categor\u00edas<\/strong>: experiencia del empleado, diversidad e inclusi\u00f3n; desirabilidad de la marca; experiencia del cliente; omnicanal y retail; excelencia en operaciones; desarrollo sostenible y greentech.<\/p>

\"\"<\/a><\/div>\n

Los finalistas de las startups presentar\u00e1n sus soluciones en el stand de LVMH. Los ganadores en cada una de las seis categor\u00edas recibir\u00e1n un premio en la ceremonia del 15 de junio en presencia de Livi, el embajador virtual de la innovaci\u00f3n de LVMH. Una de las startups ser\u00e1 elegida como la gran ganadora del Premio a la Innovaci\u00f3n de LVMH 2023 y recibir\u00e1 su premio de Bernard Arnault. El a\u00f1o pasado, Toshi gan\u00f3 el gran premio por su soluci\u00f3n que lleva las experiencias de la tienda directamente al lugar del cliente.<\/p>\n

LVMH participar\u00e1 en el “Futuro del Deporte”, un nuevo espacio dedicado a la innovaci\u00f3n en deportes<\/p>\n

LVMH tambi\u00e9n estar\u00e1 presente en el “Futuro del Deporte”. Dedicado a la innovaci\u00f3n en deportes, este espacio es la gran novedad de Viva Technology 2023, destinada a celebrar un a\u00f1o lleno de eventos deportivos internacionales: Roland Garros, la Copa del Mundo de Rugby y m\u00e1s. LVMH mostrar\u00e1 el compromiso de larga data de sus Maisons con los deportes y destacar\u00e1 c\u00f3mo el deporte ha sido, y sigue siendo, una inspiraci\u00f3n para el Grupo.<\/p>\n

Entre las Maisons de LVMH que presentar\u00e1n sus innovaciones deportivas: Tiffany & CO.<\/strong> presentar\u00e1 su colaboraci\u00f3n con Nike y mostrar\u00e1 su trofeo especialmente dise\u00f1ado para la Major League Soccer (MLS), la principal liga de f\u00fatbol en Estados Unidos; TAG Heuer<\/strong> mostrar\u00e1 las \u00faltimas caracter\u00edsticas de su reloj de golf conectado; Hublot<\/strong> sumergir\u00e1 a los visitantes en su experiencia de realidad virtual llamada “Hublot Loves Football Stadium”; Make Up For Ever<\/strong> presentar\u00e1 su l\u00ednea “Aqua Resist” y realizar\u00e1 demostraciones de maquillaje en vivo; Le Parisien<\/strong> destacar\u00e1 su cobertura hist\u00f3rica de grandes eventos deportivos, as\u00ed como sus proyectos con vistas a los pr\u00f3ximos grandes eventos deportivos internacionales previstos en Francia.<\/p>\n","protected":false},"excerpt":{"rendered":"

El Grupo LVMH ha sido socio de Viva Technology desde su inicio en 2016. Participar\u00e1 una vez m\u00e1s en este evento imperdible que se celebrar\u00e1 del 14 al 17 de junio de 2023 en Paris Expo Porte de Versailles en Par\u00eds. Reuniendo a todos los actores clave de la innovaci\u00f3n – grandes empresas, startups, ejecutivos……<\/p>\n","protected":false},"author":1,"featured_media":34596,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_feature_clip_id":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"edge","default_image_id":0,"font":"","enabled":false},"version":2},"jetpack_post_was_ever_published":false},"categories":[227],"tags":[4520,4564,4549,4562,4555,4541,4515,4517,4543,4521,4542,4539,1065,997,4548,4533,4529,4550,4538,4534,4540,4531,4546,4545,4526,4552,4547,4527,2211,4544,4528,4522,4557,4514,807,718,4565,4558,2266,4554,4561,4563,4518,2419,806,4523,397,4537,4536,4519,4553,4516,4532,3195,4535,4551,4560,1118,4524,2200,4254,672,327,4530,1073,4559,4525,984,4556],"thb-sponsors":[1183],"class_list":["post-34598","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-eventos","tag-apartamento","tag-aqua-resist-2","tag-futuro-del-deporte","tag-hublot-loves-football-stadium-2","tag-the-dream-box-2","tag-1300-solicitudes","tag-14-al-17-de-junio-de-2023","tag-18-maisons","tag-6-categorias","tag-600m2","tag-75-paises","tag-7th-premio-a-la-innovacion-de-lvmh","tag-bernard-arnault","tag-biodiversidad","tag-ceremonia-del-15-de-junio","tag-comunidad-de-talentos","tag-consorcio-aura-blockchain","tag-copa-del-mundo-de-rugby","tag-crm","tag-datos","tag-desafios-empresariales","tag-desarrollo-sostenible","tag-desirabilidad-de-la-marca","tag-diversidad-e-inclusion","tag-ecosistema-de-innovacion","tag-eventos-deportivos-internacionales","tag-excelencia-en-operaciones","tag-experiencia-de-cliente-omnicanal","tag-experiencia-del-cliente","tag-experiencia-del-empleado","tag-experiencias-de-compra","tag-formacion-del-deseo","tag-greentech-2","tag-grupo-lvmh","tag-hublot","tag-innovacion","tag-le-parisien-2","tag-livi-2","tag-loro-piana-2","tag-maisons-2","tag-major-league-soccer-2","tag-make-up-for-ever-2","tag-mas-de-veinte-innovaciones","tag-medio-ambiente","tag-moet-chandon","tag-motor-de-innovacion","tag-nike","tag-ofertas-de-trabajo","tag-oportunidades-de-carrera","tag-pabellon","tag-paris-expo-porte-de-versailles-2","tag-premio-a-la-innovacion","tag-produccion-de-vino","tag-realidad-virtual","tag-recursos-humanos","tag-reloj-de-golf-conectado","tag-roland-garros-2","tag-ruinart","tag-soluciones-concretas","tag-startups","tag-suenos","tag-tag-heuer","tag-tecnologia","tag-tecnologia-blockchain","tag-tiffany-co","tag-toshi-2","tag-tres-pilares","tag-viva-technology","tag-web3-2"],"yoast_head":"\nLVMH revela sus objetivos para el evento m\u00e1s grande dedicado a la innovaci\u00f3n y las startups en Europa: Viva Technology | LUXONOMY<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/luxonomy.net\/es\/lvmh-revela-sus-objetivos-para-el-evento-mas-grande-dedicado-a-la-innovacion-y-las-startups-en-europa-viva-technology\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"LVMH revela sus objetivos para el evento m\u00e1s grande dedicado a la innovaci\u00f3n y las startups en Europa: Viva Technology | LUXONOMY\" \/>\n<meta property=\"og:description\" content=\"El Grupo LVMH ha sido socio de Viva Technology desde su inicio en 2016. 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