{"id":34575,"date":"2023-05-23T14:30:00","date_gmt":"2023-05-23T12:30:00","guid":{"rendered":"https:\/?p=34575"},"modified":"2023-05-23T14:33:58","modified_gmt":"2023-05-23T12:33:58","slug":"guerlain-llama-a-la-accion-para-conmemorar-el-dia-mundial-de-las-abejas","status":"publish","type":"post","link":"https:\/\/luxonomy.net\/es\/guerlain-llama-a-la-accion-para-conmemorar-el-dia-mundial-de-las-abejas\/","title":{"rendered":"Guerlain llama a la acci\u00f3n para conmemorar el D\u00eda Mundial de las Abejas"},"content":{"rendered":"

Con motivo del D\u00eda Mundial de las Abejas, el 20 de mayo, y hasta el 22 de mayo, el D\u00eda Internacional de la Diversidad Biol\u00f3gica, Guerlain est\u00e1 por tercer a\u00f1o consecutivo animando a su comunidad global a actuar. Al ayudar a aumentar la conciencia sobre la importancia vital de proteger las abejas, Guerlain convierte sus compromisos con las futuras generaciones en iniciativas concretas.<\/p>\n

Para celebrar el D\u00eda Mundial de las Abejas de este a\u00f1o, Guerlain le dio carta blanca a la artista francesa C\u00e9line Cl\u00e9ron, conocida por su defensa a favor de los animales. La pintora, escultora y artista visual ha reinventado la botella y el embalaje del Aceite Acuoso Avanzado Abeille Royale de Guerlain, creando un colorido campo de flores en un jard\u00edn zumbante, vivo con un ballet de los invaluables polinizadores. La artista tambi\u00e9n ha realizado una serie de dibujos en acuarela para ilustrar las cosas sencillas que todos podemos hacer para ayudar a proteger las abejas a nuestro alrededor: plantar flores mel\u00edferas que proporcionen n\u00e9ctar y polen de calidad, dejar que una parte del jard\u00edn crezca salvaje, y proporcionar agua a las abejas. Los dibujos son recordatorios del papel vital que desempe\u00f1an las abejas en garantizar un ecosistema equilibrado. Casi el 90% de las plantas silvestres con flores del mundo dependen de los polinizadores, especialmente las abejas, seg\u00fan el IPBES.<\/p>\n

La iniciativa de Guerlain tambi\u00e9n es un recordatorio de que las pr\u00e1cticas agr\u00edcolas insostenibles, el uso excesivo de pesticidas, el cambio clim\u00e1tico y las temperaturas extremas, la destrucci\u00f3n del h\u00e1bitat y la erosi\u00f3n de la biodiversidad contin\u00faan impactando radicalmente la salud de las abejas en todo el mundo. Guerlain est\u00e1 al mismo tiempo invitando a los Amigos de la Casa a unirse a sus acciones del 20 al 22 de mayo. Angelina Jolie, Gina Alice, Karen Wazen, Blanca Suarez, Lena Simonne y Mirei Kiritani liderar\u00e1n sesiones de la Escuela de las Abejas en escuelas primarias en todo el planeta. Estas sesiones de concienciaci\u00f3n para las j\u00f3venes generaciones ayudan a los ni\u00f1os a entender el papel de los polinizadores y las cosas que pueden hacer para ayudar a protegerlos. Para 2025, Guerlain tiene como objetivo otorgar certificados de la Escuela de las Abejas a unos 100.000 ni\u00f1os en todo el mundo.<\/p>

\"\"<\/a><\/div>\n

Adem\u00e1s, del 20 al 22 de mayo, el 20% de los ingresos de las ventas en tiendas y en Guerlain.com se donar\u00e1n al Programa de Conservaci\u00f3n Guerlain para las Abejas.<\/p>\n","protected":false},"excerpt":{"rendered":"

Con motivo del D\u00eda Mundial de las Abejas, el 20 de mayo, y hasta el 22 de mayo, el D\u00eda Internacional de la Diversidad Biol\u00f3gica, Guerlain est\u00e1 por tercer a\u00f1o consecutivo animando a su comunidad global a actuar. Al ayudar a aumentar la conciencia sobre la importancia vital de proteger las abejas, Guerlain convierte sus…<\/p>\n","protected":false},"author":10,"featured_media":34573,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_feature_clip_id":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"edge","default_image_id":0,"font":"","enabled":false},"version":2},"jetpack_post_was_ever_published":false},"categories":[688],"tags":[4460,4429,4453,1070,4437,4464,307,4459,4456,4434,4432,4455,4438,4450,4431,4430,4442,3249,4446,4451,4454,4439,4435,4462,1067,4436,4461,4440,4463,4465,4466,4444,91,4443,4445,4441,4447,4458,4433,4452,4449,4448,4457],"thb-sponsors":[],"class_list":["post-34575","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-sostenibilidad","tag-abeille-royale-advanced-youth-watery-oil-2","tag-accion","tag-amigos-de-la-casa","tag-angelina-jolie","tag-artista","tag-blanca-suarez-2","tag-cambio-climatico","tag-celine-cleron-2","tag-certificados","tag-compromisos","tag-comunidad-global","tag-concienciacion","tag-defensa-de-los-animales","tag-destruccion-del-habitat","tag-dia-internacional-de-la-diversidad-biologica","tag-dia-mundial-de-las-abejas","tag-dibujos-en-acuarela","tag-donaciones","tag-ecosistema-equilibrado","tag-erosion-de-la-biodiversidad","tag-escuela-de-las-abejas","tag-flores","tag-futuras-generaciones","tag-gina-alice-2","tag-guerlain","tag-iniciativas","tag-ipbes-2","tag-jardin","tag-karen-wazen-2","tag-lena-simonne-2","tag-mirei-kiritani-2","tag-nectar","tag-ninos","tag-plantar-flores-meliferas","tag-polen","tag-polinizadores","tag-practicas-agricolas-insostenibles","tag-programa-de-conservacion-guerlain-para-las-abejas","tag-proteger-las-abejas","tag-salud-de-las-abejas","tag-temperaturas-extremas","tag-uso-de-pesticidas","tag-ventas"],"yoast_head":"\nGuerlain llama a la acci\u00f3n para conmemorar el D\u00eda Mundial de las Abejas | LUXONOMY<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/luxonomy.net\/es\/guerlain-llama-a-la-accion-para-conmemorar-el-dia-mundial-de-las-abejas\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Guerlain llama a la acci\u00f3n para conmemorar el D\u00eda Mundial de las Abejas | LUXONOMY\" \/>\n<meta property=\"og:description\" content=\"Con motivo del D\u00eda Mundial de las Abejas, el 20 de mayo, y hasta el 22 de mayo, el D\u00eda Internacional de la Diversidad Biol\u00f3gica, Guerlain est\u00e1 por tercer a\u00f1o consecutivo animando a su comunidad global a actuar. 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