{"id":22917,"date":"2022-07-07T13:00:34","date_gmt":"2022-07-07T11:00:34","guid":{"rendered":"https:\/?p=22917"},"modified":"2022-07-07T13:00:34","modified_gmt":"2022-07-07T11:00:34","slug":"oetker-collection-entra-en-el-metaverso-con-drest","status":"publish","type":"post","link":"https:\/\/luxonomy.net\/es\/oetker-collection-entra-en-el-metaverso-con-drest\/","title":{"rendered":"Oetker Collection entra en el metaverso con Drest"},"content":{"rendered":"

Oetker Collection, el grupo de hospitality de lujo detr\u00e1s de Le Bristol Paris y el Hotel du Cap-Eden-Roc, se est\u00e1 aventurando en el metaverso con la aplicaci\u00f3n de juegos de moda Drest.<\/p>\n

La plataforma digital dirigida por una audiencia femenina, fundada por la ex editora de moda brit\u00e1nica Lucy Yeomans, permitir\u00e1 a los usuarios combinar looks con piezas de m\u00e1s de 250 marcas de moda de dise\u00f1adores para un desaf\u00edo fotogr\u00e1fico diario virtual con hoteles de la Colecci\u00f3n Oetker como fondo.<\/p>\n

\u201cEstoy encantado de colaborar con Oetker Collection y juntos marcar el comienzo de una nueva era para las experiencias de viaje en el metaverso. Las hermosas propiedades de Oetker Collection, en algunas de las ubicaciones m\u00e1s deseables del mundo, son verdaderamente ic\u00f3nicas y sin\u00f3nimo de estilo y elegancia, lo que las convierte en el socio perfecto para esta, la \u00faltima aventura de juegos de Drest\u201d, dijo Yeomans.<\/p>

\"\"<\/a><\/div>\n

Drest promocion\u00f3 que esta asociaci\u00f3n marca la primera vez que una marca de hospitalidad de lujo “permitir\u00e1 la narraci\u00f3n y el descubrimiento significativos de la marca a trav\u00e9s de los juegos m\u00f3viles”. Como parte del juego, los jugadores ser\u00e1n transportados primero a Le Bristol Paris para crear una serie de sesiones fotogr\u00e1ficas con temas de alta costura. Los usuarios tambi\u00e9n podr\u00e1n crear un moodboard para su estancia virtual en el hotel.<\/p>\n

Despu\u00e9s de eso, los usuarios visitar\u00e1n el Hotel du Cap-Eden-Roc en el sur de Francia para una sesi\u00f3n de vacaciones de verano con la emblem\u00e1tica piscina del hotel como uno de los fondos, as\u00ed como el Ch\u00e2teau Saint-Martin & Spa. Al otro lado del Canal de la Mancha en Londres, The Lanesborough by Hyde Park Corner invitar\u00e1 a los usuarios a vestirse como si asistieran a un almuerzo en el nuevo restaurante del hotel, The Lanesborough Grill.<\/p>

\"\"<\/a><\/div>\n

El desaf\u00edo tambi\u00e9n llegar\u00e1 a los otros hoteles del grupo, incluidos L’Apog\u00e9e Courchevel en Francia; Brenners Park-Hotel & Spa en Baden-Baden; Eden Rock St. Barths; la isla de Jumby Bay en Antigua; Palacio Tangar\u00e1 en S\u00e3o Paulo; El Woodward en Ginebra y el Hotel La Palma en Capri durante el resto del a\u00f1o.<\/p>\n

Desde 2020, Drest ha colaborado con una gran cantidad de marcas de lujo, incluidas Gucci , Cartier , Prada , Valentino y Nars en varios proyectos, as\u00ed como con Natalia Vodianova, Precious Lee, Irina Shayk, Imaan Hammam y Candice Huffine en el programa ben\u00e9fico de avatares Supermodel.<\/p>\n

Hay 342 marcas de lujo en la plataforma a partir de julio de 2022.<\/p>\n","protected":false},"excerpt":{"rendered":"

Oetker Collection, el grupo de hospitality de lujo detr\u00e1s de Le Bristol Paris y el Hotel du Cap-Eden-Roc, se est\u00e1 aventurando en el metaverso con la aplicaci\u00f3n de juegos de moda Drest. La plataforma digital dirigida por una audiencia femenina, fundada por la ex editora de moda brit\u00e1nica Lucy Yeomans, permitir\u00e1 a los usuarios combinar…<\/p>\n","protected":false},"author":13,"featured_media":22918,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_feature_clip_id":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"Oetker Collection entra en el metaverso con Drest\r\n\r\nOetker Collection, el grupo de hospitality de lujo detr\u00e1s de Le Bristol Paris y el Hotel du Cap-Eden-Roc, se est\u00e1 aventurando en el metaverso con la aplicaci\u00f3n de juegos de moda Drest.\r\n\r\n#luxonomy #Drest #Oetker #metaverso","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"edge","default_image_id":0,"font":"","enabled":false},"version":2},"jetpack_post_was_ever_published":false},"categories":[1376],"tags":[897,1262,1602],"thb-sponsors":[],"class_list":["post-22917","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-metaverso","tag-drest","tag-metaverso","tag-oetker"],"yoast_head":"\nOetker Collection entra en el metaverso con Drest | LUXONOMY<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/luxonomy.net\/es\/oetker-collection-entra-en-el-metaverso-con-drest\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Oetker Collection entra en el metaverso con Drest | LUXONOMY\" \/>\n<meta property=\"og:description\" content=\"Oetker Collection, el grupo de hospitality de lujo detr\u00e1s de Le Bristol Paris y el Hotel du Cap-Eden-Roc, se est\u00e1 aventurando en el metaverso con la aplicaci\u00f3n de juegos de moda Drest. 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