{"id":21206,"date":"2022-04-04T17:16:47","date_gmt":"2022-04-04T15:16:47","guid":{"rendered":"https:\/?p=21206"},"modified":"2022-04-04T17:16:47","modified_gmt":"2022-04-04T15:16:47","slug":"tercera-edicion-del-curso-superior-luxury-metaverse","status":"publish","type":"post","link":"https:\/\/luxonomy.net\/es\/tercera-edicion-del-curso-superior-luxury-metaverse\/","title":{"rendered":"Tercera edici\u00f3n del Curso Superior Luxury Metaverse"},"content":{"rendered":"

Con m\u00e1s de 200 alumnos matriculados<\/strong> a la fecha, de empresas como LVMH, Chanel, El Corte Ingl\u00e9s, Inditex, Pepsi, Santander o BBVA,\u00a0<\/strong>y emprendedores de la Moda y el Lujo<\/strong>, en mayo arranca la tercera edici\u00f3n del Curso Superior Luxury Metaverse<\/strong>.<\/p>\n

El metaverso, una oportunidad de 50 billones para la Moda y el Lujo<\/h3>\n
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El\u00a0metaverso<\/strong>\u00a0ya no es cosa de ni\u00f1os. Las\u00a0ventas relacionadas con el universo digital<\/strong>, comprendiendo el gaming y los NFTs (las siglas en ingl\u00e9s de activos digitales no fungibles), podr\u00edan suponer el\u00a010% de la cifra de negocio total de la industria de la moda y lujo<\/strong>, seg\u00fan estimaciones de la consultora estadounidense\u00a0Morgan Stanley<\/strong>.<\/p>\n

Este fen\u00f3meno desembocar\u00e1 en un\u00a0incremento del 25% en el resultado bruto (ebit) en los pr\u00f3ximos diez a\u00f1os<\/strong>, generando una oportunidad de facturaci\u00f3n de cerca de\u00a050 billones de d\u00f3lares<\/strong>, prev\u00e9 la consultora.<\/p>

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Mientras que el negocio en el metaverso tardar\u00e1 varios a\u00f1os en alcanzar su potencial, los\u00a0NFTs y el gaming<\/strong>\u00a0ya han comenzado a hacerse un hueco en el sector, respaldados por los grandes de la moda de lujo como\u00a0Dolce&Gabbana, Balenciaga, Gucci<\/strong>\u00a0o\u00a0Grupo LVMH<\/strong>.<\/p>\n

En concreto, el mercado de los NFTs crecer\u00e1 hasta\u00a0300.000 millones de d\u00f3lares<\/strong>, y, m\u00e1s concretamente, los\u00a0art\u00edculos h\u00edbridos de lujo<\/strong>\u00a0(digitales pero complementados con objetos f\u00edsicos) alcanzar\u00e1n una facturaci\u00f3n de hasta 25.000 millones de d\u00f3lares. Actualmente, el lujo s\u00f3lo supone el 1% de los ingresos totales de NFTs, a causa del peligro percibido en valor de marca, opina el informe de Morgan Stanley.<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n

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Por otra parte, las proyecciones de Morgan Stanley apuntan a que el\u00a0mundo digital se convierta en el salvador de la industria de la moda y el lujo<\/strong>, que se resiente ante la ralentizaci\u00f3n del desarrollo de la econom\u00eda china, el mercado clave para el sector desde la \u00faltima crisis.<\/p>\n

El pasado mes, la banca estadounidense de inversi\u00f3n Goldman Sachs redujo las previsiones de crecimiento del sector a un 9% en 2022, 4,5 puntos porcentuales por debajo de lo estimado originalmente. La compa\u00f1\u00eda contrajo tambi\u00e9n las estimaciones para 2023, hasta un 7% interanual, frente a las del 11,5% establecidas anteriormente. En este contexto,\u00a0el metaverso podr\u00eda constituir una v\u00eda de escape para la moda y el lujo ante las dificultades del entorno f\u00edsico<\/strong>.<\/p>

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Las marcas del sector conocen el potencial del metaverso, y se apresuran a formar parte, recurriendo a\u00a0modelos virtuales y asoci\u00e1ndose con plataformas de videojuegos<\/strong>\u00a0para lanzar sus propias colecciones virtuales a millones de jugadores de todo el mundo. Algunos ejemplos notables incluyen\u00a0Gucci<\/strong>\u00a0x\u00a0Roblox<\/strong>,\u00a0Louis Vuitton<\/strong>\u00a0x\u00a0League of Legends<\/strong>,\u00a0Balenciaga<\/strong>\u00a0y\u00a0Fortnite<\/strong>, o\u00a0Burberry<\/strong>\u00a0para el conocido\u00a0Honor of Kings.<\/strong><\/p>\n

\n[perfectpullquote align=”full” bordertop=”false” cite=”” link=”” color=”” class=”” size=””]El nuevo Big Bang ha llegado y es una enorme oportunidad para aquellos que antes est\u00e9n formados.[\/perfectpullquote]\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n
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M\u00e1s informaci\u00f3n e inscripciones: https:\/curso-superior-metaverso-y-lujo\/<\/strong><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n
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Con m\u00e1s de 200 alumnos matriculados a la fecha, de empresas como LVMH, Chanel, El Corte Ingl\u00e9s, Inditex, Pepsi, Santander o BBVA,\u00a0y emprendedores de la Moda y el Lujo, en mayo arranca la tercera edici\u00f3n del Curso Superior Luxury Metaverse. El metaverso, una oportunidad de 50 billones para la Moda y el Lujo El\u00a0metaverso\u00a0ya no…<\/p>\n","protected":false},"author":1,"featured_media":21020,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_feature_clip_id":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"Tercera edici\u00f3n del Curso Superior Luxury Metaverse. Con m\u00e1s de 200 alumnos matriculados a la fecha, de empresas como LVMH, Chanel, El Corte Ingl\u00e9s, Inditex, Pepsi, Santander o BBVA,\u00a0y emprendedores de la Moda y el Lujo, en mayo arranca la tercera edici\u00f3n del Curso Superior Luxury Metaverse. #luxonomy #luxurymetaverse #metaverso #formaci\u00f3n","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"edge","default_image_id":0,"font":"","enabled":false},"version":2},"jetpack_post_was_ever_published":false},"categories":[227,817],"tags":[1496,228,615,1516],"thb-sponsors":[],"class_list":["post-21206","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-eventos","category-formacion","tag-curso-superior-luxury-metaverse","tag-eventos","tag-formacion","tag-luxmet"],"yoast_head":"\nTercera edici\u00f3n del Curso Superior Luxury Metaverse | LUXONOMY<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/luxonomy.net\/es\/tercera-edicion-del-curso-superior-luxury-metaverse\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Tercera edici\u00f3n del Curso Superior Luxury Metaverse | LUXONOMY\" \/>\n<meta property=\"og:description\" content=\"Con m\u00e1s de 200 alumnos matriculados a la fecha, de empresas como LVMH, Chanel, El Corte Ingl\u00e9s, Inditex, Pepsi, Santander o BBVA,\u00a0y emprendedores de la Moda y el Lujo, en mayo arranca la tercera edici\u00f3n del Curso Superior Luxury Metaverse. 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