{"id":20749,"date":"2022-03-15T16:19:51","date_gmt":"2022-03-15T15:19:51","guid":{"rendered":"https:\/?p=20749"},"modified":"2022-03-15T16:19:51","modified_gmt":"2022-03-15T15:19:51","slug":"vestiaire-collective-compra-la-plataforma-de-reventa-tradesy","status":"publish","type":"post","link":"https:\/\/luxonomy.net\/es\/vestiaire-collective-compra-la-plataforma-de-reventa-tradesy\/","title":{"rendered":"Vestiaire Collective compra la plataforma de reventa Tradesy"},"content":{"rendered":"

Vestiaire Collective,<\/strong> la empresa de lujo “second hand” con sede en Par\u00eds, compra Tradesy<\/strong>, un competidor con sede en California<\/strong>, lo que indica una mayor consolidaci\u00f3n en el mercado de la reventa de productos de lujo<\/strong>.<\/p>\n

En la adquisici\u00f3n, las dos empresas fusionar\u00e1n sus equipos y compartir\u00e1n herramientas de la empresa como la tecnolog\u00eda<\/strong> en el espacio de autenticaci\u00f3n de lujo.<\/p>\n

Max Bittner<\/strong>, director ejecutivo de Vestiaire Collective<\/strong>, y Fanny Moizant<\/strong>, fundadora y presidenta de la compa\u00f1\u00eda, permanecer\u00e1n en los cargos de ambas compa\u00f1\u00edas<\/strong>, mientras que la fundadora de Tradesy, Tracy DiNunzio<\/strong>, se convertir\u00e1 en directora ejecutiva de las operaciones estadounidenses de Tradesy y Vestiaire Collective<\/strong>.<\/p>

\"\"<\/a><\/div>\n

Con las dos compa\u00f1\u00edas bajo un mismo techo, Vestiaire ahora busca expandir su alcance en el mercado estadounidense<\/strong> y aumentar su variedad<\/strong> de art\u00edculos de lujo de segunda mano.<\/p>\n

Vestiaire se fund\u00f3 en 2009 y comenz\u00f3 con un enfoque en el cliente europeo<\/strong>, pero ahora cuenta con Estados Unidos como su mercado m\u00e1s grande, afirma Bittner. La empresa ha recaudado m\u00e1s de 650 millones de d\u00f3lares en financiaci\u00f3n<\/strong>, incluida una inversi\u00f3n de 215 millones de d\u00f3lares de Kering el a\u00f1o pasado<\/strong>, lo que eleva la valoraci\u00f3n de la empresa por encima de los 1.000 millones de d\u00f3lares.<\/strong> La compa\u00f1\u00eda, buscando expandir su presencia en los EE. UU., recurri\u00f3 a Tradesy, que ha estado en el espacio de reventa desde 2009 y desarroll\u00f3 seguidores porque ofrece una tasa de comisi\u00f3n m\u00e1s baja que las plataformas de la competencia.<\/p>\n[perfectpullquote align=”full” bordertop=”false” cite=”” link=”” color=”” class=”” size=””]Se espera que el mercado crezca a un 15 por ciento anual y podr\u00eda estar valorado entre 65 mil millones y 100 mil millones de d\u00f3lares para 2030, seg\u00fan McKinsey<\/strong>.[\/perfectpullquote]\n

La adquisici\u00f3n de Tradesy por parte de Vestiaire se produce justo cuando el mercado de reventa se est\u00e1 consolidando<\/strong>. Se espera que el mercado crezca a un 15 por ciento anual y podr\u00eda estar valorado entre 65 mil millones y 100 mil millones de d\u00f3lares para 2030, seg\u00fan McKinsey<\/strong>.<\/p>\n

Otras plataformas de reventa han recurrido a las OPI<\/strong> para generar el dinero extra necesario para crecer: ThredUp<\/strong>, Poshmark<\/strong> y The<\/strong> RealReal<\/strong>. Las plataformas de reventa no solo compiten entre s\u00ed. Cada vez m\u00e1s, las marcas de lujo como Valentino y Gucci tambi\u00e9n han entrado en la reventa<\/strong>.<\/p>

\"\"<\/a><\/div>\n","protected":false},"excerpt":{"rendered":"

Vestiaire Collective, la empresa de lujo “second hand” con sede en Par\u00eds, compra Tradesy, un competidor con sede en California, lo que indica una mayor consolidaci\u00f3n en el mercado de la reventa de productos de lujo. En la adquisici\u00f3n, las dos empresas fusionar\u00e1n sus equipos y compartir\u00e1n herramientas de la empresa como la tecnolog\u00eda en…<\/p>\n","protected":false},"author":10,"featured_media":20750,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_feature_clip_id":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"Vestiaire Collective compra la plataforma de reventa Tradesy. Vestiaire Collective, la empresa de lujo \"second hand\" con sede en Par\u00eds, compra Tradesy, un competidor con sede en California, lo que indica una mayor consolidaci\u00f3n en el mercado de la reventa de productos de lujo. #luxonomy #lujosegundamano #vestiarecollective #tradesy","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"edge","default_image_id":0,"font":"","enabled":false},"version":2},"jetpack_post_was_ever_published":false},"categories":[505],"tags":[1494,1493],"thb-sponsors":[],"class_list":["post-20749","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-sin-categorizar","tag-tradesy","tag-vestiaire-collective"],"yoast_head":"\nVestiaire Collective compra la plataforma de reventa Tradesy | LUXONOMY<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/luxonomy.net\/es\/vestiaire-collective-compra-la-plataforma-de-reventa-tradesy\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Vestiaire Collective compra la plataforma de reventa Tradesy | LUXONOMY\" \/>\n<meta property=\"og:description\" content=\"Vestiaire Collective, la empresa de lujo “second hand” con sede en Par\u00eds, compra Tradesy, un competidor con sede en California, lo que indica una mayor consolidaci\u00f3n en el mercado de la reventa de productos de lujo. 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