{"id":13014,"date":"2021-02-09T12:55:04","date_gmt":"2021-02-09T11:55:04","guid":{"rendered":"https:\/?p=13014"},"modified":"2021-02-09T13:02:49","modified_gmt":"2021-02-09T12:02:49","slug":"la-era-lexus-electrified","status":"publish","type":"post","link":"https:\/\/luxonomy.net\/es\/la-era-lexus-electrified\/","title":{"rendered":"La era “Lexus Electrified”"},"content":{"rendered":"

La nueva\u00a0campa\u00f1a de publicidad\u00a0que ha lanzado Lexus Espa\u00f1a la pasada semana no es una campa\u00f1a m\u00e1s, supone el primer paso al frente de la marca bajo un nuevo paradigma global: \u201cLexus Electrified\u201d. Una nueva era electrificada en la que Lexus ha sido pionero desarrollando tecnolog\u00eda de electrificaci\u00f3n y el UX 300e, primer el\u00e9ctrico 100% de la marca, la carta de presentaci\u00f3n a los mercados bajo este nuevo estandarte.<\/p>\n

Lexus lleva m\u00e1s de 15 a\u00f1os dise\u00f1ando y perfeccionando sistemas de electrificaci\u00f3n, que han resultado en coches espectaculares de una eficiencia y durabilidad incomparables. Los motores casi silenciosos, no solo le regalan una experiencia incre\u00edblemente din\u00e1mica al volante, sino que adem\u00e1s contribuyen a cuidar el planeta. Adem\u00e1s, su tecnolog\u00eda l\u00edder aporta total seguridad y una suntuosidad impecable a cada viaje. La \u00faltima generaci\u00f3n ya ha llegado. Y las sensaciones que transmite son extraordinarias.<\/p>\n

En el Sal\u00f3n del Autom\u00f3vil de Tokio 2019, Lexus desvel\u00f3 su estrategia global de electrificaci\u00f3n, denominada \u201cLexus Electrified\u201d, que busca dar un salto fundamental en cuanto a rendimiento, tacto de conducci\u00f3n y control y placer de conducci\u00f3n.<\/p>

\"\"<\/a><\/div>\n

En concreto, la tecnolog\u00eda de \u201cLexus Electrified\u201d hace posible un control integrado de la transmisi\u00f3n, la direcci\u00f3n, la suspensi\u00f3n y los frenos, para materializar el potencial del motor el\u00e9ctrico cultivado en los veh\u00edculos h\u00edbridos. Con esta tecnolog\u00eda, se puede controlar la fuerza de tracci\u00f3n, para que el veh\u00edculo adopte la posici\u00f3n ideal en cada situaci\u00f3n en la carretera. Lexus se propone seguir proporcionando veh\u00edculos m\u00e1s seguros y agradables de conducir.<\/p>\n

Para avanzar hacia ese objetivo, Lexus lanz\u00f3 al mercado en 2020 su primer veh\u00edculo el\u00e9ctrico de bater\u00eda, el UX 300e, para ampliar la respuesta a las necesidades.<\/p>

\"\"<\/a><\/div>\n

Como primer modelo de producci\u00f3n bajo el estandarte de \u201cLexus Electrified\u201d, el UX 300e, totalmente el\u00e9ctrico, fue desarrollado para alcanzar un excelente rendimiento en carretera. Los ingenieros de Lexus no modificaron el dise\u00f1o inconfundible ni las caracter\u00edsticas utilitarias del crossover UX, y se centraron en aprovechar las prestaciones ventajosas de los veh\u00edculos el\u00e9ctricos.<\/p>\n","protected":false},"excerpt":{"rendered":"

La nueva\u00a0campa\u00f1a de publicidad\u00a0que ha lanzado Lexus Espa\u00f1a la pasada semana no es una campa\u00f1a m\u00e1s, supone el primer paso al frente de la marca bajo un nuevo paradigma global: \u201cLexus Electrified\u201d. Una nueva era electrificada en la que Lexus ha sido pionero desarrollando tecnolog\u00eda de electrificaci\u00f3n y el UX 300e, primer el\u00e9ctrico 100% de…<\/p>\n","protected":false},"author":12,"featured_media":13015,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"video","meta":{"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_feature_clip_id":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"La era \"Lexus Electrified\".\r\nLexus NX 300h protagoniza el primer spot bajo el paraguas de \u201cLexus Electrified\u201d.\r\n\u201cLexus Electrified\u201d hace posible un control integrado de la transmisi\u00f3n, la direcci\u00f3n, la suspensi\u00f3n y los frenos, para materializar el potencial del motor el\u00e9ctrico cultivado en los veh\u00edculos h\u00edbridos.\r\nUna nueva era electrificada en la que Lexus ha sido pionero desarrollando tecnolog\u00eda de electrificaci\u00f3n.\r\n#luxonomy #luxury #premium #ecolujo #Lexus\r\n@Lexus Espa\u00f1a","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"edge","default_image_id":0,"font":"","enabled":false},"version":2},"jetpack_post_was_ever_published":false},"categories":[799,296],"tags":[295,222],"thb-sponsors":[],"class_list":["post-13014","post","type-post","status-publish","format-video","has-post-thumbnail","hentry","category-luxonomy-tv","category-motor","tag-lexus","tag-motor","post_format-post-format-video"],"yoast_head":"\nLa era "Lexus Electrified" | LUXONOMY<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/luxonomy.net\/es\/la-era-lexus-electrified\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"La era "Lexus Electrified" | LUXONOMY\" \/>\n<meta property=\"og:description\" content=\"La nueva\u00a0campa\u00f1a de publicidad\u00a0que ha lanzado Lexus Espa\u00f1a la pasada semana no es una campa\u00f1a m\u00e1s, supone el primer paso al frente de la marca bajo un nuevo paradigma global: \u201cLexus Electrified\u201d. Una nueva era electrificada en la que Lexus ha sido pionero desarrollando tecnolog\u00eda de electrificaci\u00f3n y el UX 300e, primer el\u00e9ctrico 100% de…\" \/>\n<meta property=\"og:url\" content=\"https:\/\/luxonomy.net\/es\/la-era-lexus-electrified\/\" \/>\n<meta property=\"og:site_name\" content=\"LUXONOMY\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/luxonomy\" \/>\n<meta property=\"article:published_time\" content=\"2021-02-09T11:55:04+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2021-02-09T12:02:49+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/i0.wp.com\/luxonomy.net\/wp-content\/uploads\/2021\/02\/CABECERA_201011_RG_LEXUS_NX_S02_V10_RGB_AZUL_REF6.jpg?fit=1000%2C526&quality=89&ssl=1\" \/>\n\t<meta property=\"og:image:width\" content=\"1000\" \/>\n\t<meta property=\"og:image:height\" content=\"526\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Lin 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