Digital Luxury

Exclusive Social Networks for Luxury Clients: Digital Platforms for the Elite

In the digital era, the concept of luxury has transcended beyond tangible products and services,…

Protocol for Mobile Usage: Navigating Modernity with Courtesy

In the digital age, mobile phones have become an extension of ourselves. However, their misuse…

10 brands that have successfully adapted to Digital Luxury

Digital strategies in the luxury realm have taken a central role, especially in a post-pandemic…

The best mobile applications for Luxury

The luxury sector has intertwined with mobile technology to provide exclusive experiences through mobile applications.…

Louis Vuitton launches Louis Vuitton [Extended], its first podcast, for a deep dive to the heart of the Maison

Louis Vuitton has unveiled its first podcast, Louis Vuitton [Extended], taking listeners to the heart of…

LVMH Open Innovation launches ninth season of ventures at La Maison des Startups LVMH with a Live Session

This week, innovation was live and kicking at an event welcoming the twenty-nine latest international…

Social Networks and Luxury: Correct Strategies

Luxury brands signify exclusivity, quality, and prestige. However, in the digital age, their content marketing…

Key aspects a luxury brand website should have compared to a standard brand website

The digital world is a level playing field where both emerging and established luxury brands…

Luxury in the Digital Age

Luxury, a term that has always been fluid and adaptable, has undergone a profound transformation…

The Alpha Generation and the Consumption of Luxury

The Alpha Generation, comprised of individuals born after the year 2010, represents one of the…

Luxury Influencers: How to Measure Their Effectiveness

We are unquestionably in the era of influencers. Their ubiquitous presence on social media platforms…

Digitalised Luxury: Exploring the Technological Revolution in the Luxury Experience

The world of luxury has experienced an unprecedented transformation due to the emergence of technologies…